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9.6

Spot Score

Adobe Marketo Engage - Marketing Automation Software

Adobe Marketo Engage Reviews in April 2025: User Ratings, Pros & Cons

Simplify your customer journey with personalized marketing.

4

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Adobe Marketo Engage Reviews & Ratings

4

Very Good

Based on 4248 ratings & 2421 reviews

Rating Distribution

Excellent

(1247)

Very Good

(905)

Good

(162)

Poor

(68)

Terible

(39)

Expert's Review

Adobe Marketo Engage stands out as a robust platform offering comprehensive marketing automation tools, making it a go-to choice for companies looking to streamline their marketing workflows. Its user-friendly interface enables easy implementation and swift adoption across teams, while the platform's customization capabilities allow for data-driven, targeted ...Read more

Adobe Marketo Engage pros and cons

  • Simplifies marketing automation with a user-friendly interface, aiding seamless adoption and implementation.

  • Comprehensive set of tools for email campaigns, CRM integration, and lead management, enhancing productivity.

  • Offers powerful analytics and reporting features to track and optimize marketing performance effectively.

  • Excellent support team and an active online community for resolving issues efficiently.

  • Can be overwhelming for beginners due to the abundance of features and options.

  • Occasional steep learning curve for advanced configurations without prior experience.

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Showing 141-150 out of 2421

GP

Gagan Preet S

05/22/23

3.5 out of 5

"One of the best marketing automation tools out there"

What do you like best about Adobe Marketo Engage? Marketo's email delivery solutions are efficient and practical What do you dislike about Adobe Marketo Engage?

RR

Rares R

05/19/23

3.5 out of 5

"Great marketing automation tool but might be too complex at times"

What do you like best about Adobe Marketo Engage? The processes of setting up emails and automating campaigns are easy to do once you understand the logic. Marketo provides the possibility of adding many filters and triggers which can help you automate almost everything. I like how the folders and files are arranged, it's easy to understand and use. I also like the possibility of segmenting the email and landing page content through the dynamic content option, which helped us in providing ...

Read more

TF

Tessa F

05/18/23

4.5 out of 5

"Manage Customer Journeys"

What do you like best about Adobe Experience Cloud? Managing customer journeys with marketo marketing uses this workflow to target specific segments of our ICP link and track to marketo insights back to our CRM records

HK

Harish K

05/18/23

3 out of 5

"Marketo Integration with Salesforce"

What do you like best about Adobe Marketo Engage? Logging the activities in salesforce for marketo clicks, opened and delivered emails Marketo Insight for sales representative to prioritize and customize approach

AU

Anonymous User

05/17/23

4 out of 5

"A robust tool to create assets for everyday promotions"

What do you like best about Adobe Marketo Engage? Advanced lead management capabilities. It allows businesses to effectively capture and manage leads. What do you dislike about Adobe Marketo Engage?

AU

Anonymous User

05/17/23

4 out of 5

"A robust tool to create assets for everyday promotions"

What do you like best about Adobe Marketo Engage? Advanced lead management capabilities. It allows businesses to effectively capture and manage leads. What do you dislike about Adobe Marketo Engage?

LA

Lena A

05/17/23

3 out of 5

"Marketo Engage is an exceptional and user-friendly tool that offers a wide range of capabilities."

What do you like best about Adobe Marketo Engage? Marketo proves to be a remarkably user-friendly and straightforward platform to implement. Its intuitive interface simplifies constructing intricate campaigns, programs, and lists effortlessly. Marketo seamlessly integrates with numerous platforms, streamlining field mapping and ensuring smooth data flow. Building a comprehensive lead scoring model and lead lifecycle model is a hassle-free task, and the platform offers extensive ...

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AK

Aarava K

05/15/23

5 out of 5

"A guiding light in marketing technology for your business."

What do you like best about Adobe Experience Cloud? I like it's flexibility. I like how it aids organizations with insights on their businesses usage and needs.

MV

Mark v

05/10/23

3 out of 5

"Marketo is a strong tool regarding data and processes"

What do you like best about Adobe Marketo Engage? Easy to use, quick tool, data gathering is super fast and solid. There are a lot of ways to personalize the setup and experience regarding programs, emails (templates and snippets) and flows.

SG

Siddhartha G

05/09/23

4.5 out of 5

"Marketo is very seamless and useful marketing tool for Marketing and customer lifecycle"

What do you like best about Adobe Marketo Engage? Usage, Easy of learning and configuration, automation, wide functionality What do you dislike about Adobe Marketo Engage?