Adobe Marketo Engage Reviews in July 2026: User Ratings, Pros & Cons

"Marketo - Engagement Marketing"

What do you like best about Adobe Marketo Engage? Marketo is an extremely powerful tool for marketers. There are many different campaign uses for Marketo regarding email, content campaigns or nurture campaigns or tying in ad campaigns. What I love most is the ability to gauge the overall engagement of a prospect/customer by tying together several different channel touchpoints in marketing.

"Marketo sets the bar high for other marketing automation platforms"

What do you like best about Adobe Marketo Engage? Marketo is a cloud-based marketing engagement platform built with marketers in mind above all else. The interface is easy to use and is very intuitive so new users are able to quickly learn how to harness its power. Marketo has enabled us to quickly develop and execute campaigns in minimal time (campaign cloning is AWESOME) with little reliance on technical/coding skills. My advice: Don't skimp on integration because when configured ...

"The most robust marketing automation solution "

What do you like best about Adobe Marketo Engage? Lead nurturing: Marketo makes it easy to move leads through the funnel. Lead scoring: Marketo's lead scoring allows us to score pretty much everything including demographic data points and behaviors.

"The Best in Class for a Reason"

What do you like best about Adobe Marketo Engage? I have worked with several marketing automation platforms, and what Marketo does better than anyone else is allow others to help innovate with a passionate Partner ecosystem. It allows others to build on top of the system and truly be a fully functioning Engagement Platform.

"Marketo is the MAP for us!"

What do you like best about Adobe Marketo Engage? Marketo's product allows me to confidently say, "I'm sure we can figure something out" each time I'm tasked with a new request. There is no "no" where Marketo is concerned. There are multiple ways to solve a problem, and Marketo allows you to define your own path.

"Marketo is a complete blessing"

What do you like best about Adobe Marketo Engage? I love so much about Marketo it's hard to know where to begin. Marketo has allowed us to set up nurture streams to nurture our leads through our sales process in a seamless way, with no attention needed from us on a day-to-day basis. These nurture streams allow us to capture content and sync the information to salesforce so our recruiters can understand what our leads are doing and how they are interacting with our email and web presence. ...

"Granular control for those who know what they're doing"

What do you like best about Adobe Marketo Engage? You can control a lot about the way marketing is done. As long as you know what you're doing, you have a lot of control over how your campaigns work and how stuff is scored.

"Long-time Marketo User & Lover"

What do you like best about Adobe Marketo Engage? It's advanced power and capabilities - above and beyond other marketing systems I have used. What do you dislike about Adobe Marketo Engage?

"Good experience with this powerful tool"

What do you like best about Adobe Marketo Engage? Marketo is a powerful tool for email marketing automation, complete with metrics and design capabilities. It allows for targeted emailing with attribution models, and syncs well with Salesforce, giving you control over your email system while following industry best practices.

"The tool for people who like to do interesting things with their marketing technology"

What do you like best about Adobe Marketo Engage? Marketo's flexibility allows you to execute any campaign idea that you have, with full control over your tools and the results. The product continues to rapidly innovate to keep up with the market, so new features are rolled out all the time to meet new needs. I also enjoy participating in the active community around the product.