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9.6

Spot Score

Adobe Marketo Engage - Marketing Automation Software

Adobe Marketo Engage Reviews in July 2026: User Ratings, Pros & Cons

Simplify your customer journey with personalized marketing.

4

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Adobe Marketo Engage offers custom pricing plan

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Adobe Marketo Engage Reviews & Ratings

4

Very Good

Based on 4248 ratings & 2421 reviews

Rating Distribution

Excellent

(1247)

Very Good

(905)

Good

(162)

Poor

(68)

Terible

(39)

Spotsaas Editor’s POV

Adobe Marketo Engage stands out as a robust platform offering comprehensive marketing automation tools, making it a go-to choice for companies looking to streamline their marketing workflows. Its user-friendly interface enables easy implementation and swift adoption across teams, while the platform's customization capabilities allow for data-driven, targeted ...Read more

Adobe Marketo Engage pros and cons

  • Marketing automation setup uses a clear interface that reduces onboarding time.

  • Covers email campaigns, CRM integration, and lead management in one platform.

  • Analytics and reporting track and optimize campaign performance.

  • Excellent support team and an active online community for resolving issues efficiently.

  • Can be overwhelming for beginners due to the abundance of features and options.

  • Occasional steep learning curve for advanced configurations without prior experience.

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Showing 1081-1090 out of 2421

AU

Anonymous User

01/15/18

3.5 out of 5

"Intuitive platform at a reasonable price"

What do you like best about Adobe Marketo Engage? The integration with Salesforce! We rely on Salesforce for managing our leads database, and with other marketing automation platforms, it felt as if the did not always communicate very well, and that the fields did not always map well. With Marketo, we never experienced this issue. It's also a very intuitive platform - everything has a place and the organization is great.

AU

Anonymous User

01/14/18

3 out of 5

"A little clunky"

What do you like best about Adobe Marketo Engage? Once it’s set up, you can see a lot of analytics and quickly. What do you dislike about Adobe Marketo Engage?

AU

Anonymous User

01/14/18

3 out of 5

"A little clunky"

What do you like best about Adobe Marketo Engage? Once it’s set up, you can see a lot of analytics and quickly. What do you dislike about Adobe Marketo Engage?

JU

John U

01/14/18

3.5 out of 5

"We use Marketo as our ESP."

What do you like best about Adobe Marketo Engage? Robust reporting and integration with Salesforce. What do you dislike about Adobe Marketo Engage?

DD

Daniel D

01/12/18

3.5 out of 5

"Good but not great"

What do you like best about Adobe Marketo Engage? I is a pretty goog platform for creating email and conducting DB marketing. What do you dislike about Adobe Marketo Engage?

AU

Anonymous User

01/12/18

2.5 out of 5

"Great for targeted emails"

What do you like best about Adobe Marketo Engage? Can target based on location, year, interests and more. What do you dislike about Adobe Marketo Engage?

AU

Anonymous User

01/12/18

4.5 out of 5

"Fantastic MAP"

What do you like best about Adobe Marketo Engage? The integration with Salesforce! We are unique in that we do some of our lead scoring and most of our reporting in Salesforce, so having all those metrics available in both platforms was important to us. I also really appreciate that they have robust integrations with all the other tools we use.

AU

Anonymous User

01/12/18

3.5 out of 5

"Landing Page & Media Management"

What do you like best about Adobe Marketo Engage? That you can upload files to the media library and use the associated URL in various ways, and if that asset ever changes, all you have to do is replace the file. I was also in charge of redesigning the landing pages and found the templates some what easy to use and turn out landing pages into something much more professional.

AL

Alexandra L

01/11/18

2.5 out of 5

"I don't personally use Marketo - but my email team does"

What do you like best about Adobe Marketo Engage? I like that Marketo allows us to automate What do you dislike about Adobe Marketo Engage?

KJ

Kelly Jo H

01/11/18

5 out of 5

"A Powerful Marketing Automation Tool"

What do you like best about Adobe Marketo Engage? One of the features that makes Marketo so powerful is the ability to build sophisticated behavior-based logic that can be used for lead scoring, moving people through the funnel, updating data, running operational campaigns, and more. I am a heavy user of Smart Campaigns and Smart Lists. I also appreciate all of the pre-built integrations available from the 400+ LaunchPoint partners

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Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].