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Adobe Analytics Reviews in June 2026: User Ratings, Pros & Cons

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Adobe Analytics Reviews & Ratings

4

Very Good

Based on 1349 ratings & 977 reviews

Rating Distribution

Excellent

(464)

Very Good

(405)

Good

(83)

Poor

(19)

Terible

(6)

Spotsaas Editor’s POV

Adobe Analytics is a powerful tool that provides deep insights into customer engagement through its advanced analytics capabilities. Its AI-driven features allow businesses to make informed decisions based on real-time data.Read more

Adobe Analytics pros and cons

  • Comprehensive customer insights

  • AI-powered analytics

  • 360-degree customer view

  • Real-time data integration

  • High cost

  • Complex interface

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Showing 721-730 out of 977

AU

Anonymous User

05/02/18

4 out of 5

"8/10"

What do you like best about Adobe Analytics? I like that it's a brand recognizable name therefore I trust their software more. I like that it's apart of the Adobe family where technology is a central focus. In this software program, users are able to track market analytics and report that data in real time. They really connect the dots in the data to pinpoint where our strengths and weakness are, especially on an analytical level. What do you dislike about Adobe Analytics? I don't like the ...

Read more

AU

Anonymous User

05/01/18

2.5 out of 5

"Without training and an expert to help, this isn't an easy tool."

What do you like best about Adobe Analytics? There are a wealth of options to pick from and you can see all different types of information/data. What do you dislike about Adobe Analytics? It is not intuitive and it doesn't easily connect up well with other programs to provide clear, clean data. What problems is Adobe Analytics solving and how is that benefiting you? It does not synch well with all programs you are looking to pull data from.

VG

Vishal G

05/01/18

4.5 out of 5

"Comprehensive analytics solution for your digital platforms"

What do you like best about Adobe Analytics? Do analytics assessment on multiple digital platforms from one Adobe Analytics solution. Great UI, graphs, charts Powerful data analytics capabilities. Fast performance speeds even when running against a heavy historical data load. What do you dislike about Adobe Analytics? Ability to control who can create/view reports and dashboards More nuanced and advanced training needed for beginners Implementation can be lengthy and expensive. We had to ...

Read more

KC

Kelsey C

05/01/18

4.5 out of 5

"Favorite website analytics tool"

What do you like best about Adobe Analytics? Adobe Analytics has a robustness that is unparalleled by any other web analytics tool. Adobe Ad Hoc (formerly Discover) is my favorite analytics tool I've used, despite the poor user experience. Discover allows you to dive into the nitty gritty of the user journey and develop complex segments that control for different types of visitors, page names, and page views. On top of that, having the Workspace tool allows for easy point and click ...

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GD

Gabor D

05/01/18

4 out of 5

"Great user interface"

What do you like best about Adobe Analytics? Could combine various digital programs in just one view. I prefer this tool to generate reports and evaluation on all of our domains. Very appealing pictures and switching between trended view and ranked view. very flexible data filtration systems. I had been really surprised by the speed with which it pulls historical data. What do you dislike about Adobe Analytics? Flag Analytics is difficult to implement. Right now there is also a large ...

Read more

VG

Vishal G

05/01/18

4.5 out of 5

"Comprehensive analytics solution for your digital platforms"

What do you like best about Adobe Analytics? Do analytics assessment on multiple digital platforms from one Adobe Analytics solution. Great UI, graphs, charts Powerful data analytics capabilities. Fast performance speeds even when running against a heavy historical data load. What do you dislike about Adobe Analytics? Ability to control who can create/view reports and dashboards More nuanced and advanced training needed for beginners Implementation can be lengthy and expensive. We had to ...

Read more

KC

Kelsey C

05/01/18

4.5 out of 5

"Favorite website analytics tool"

What do you like best about Adobe Analytics? Adobe Analytics has a robustness that is unparalleled by any other web analytics tool. Adobe Ad Hoc (formerly Discover) is my favorite analytics tool I've used, despite the poor user experience. Discover allows you to dive into the nitty gritty of the user journey and develop complex segments that control for different types of visitors, page names, and page views. On top of that, having the Workspace tool allows for easy point and click ...

Read more

JG

Jason G

04/30/18

4 out of 5

"Always there when I need it "

What do you like best about Adobe Analytics? I like the functionality of the program. Better than the lackluster brands out there. What do you dislike about Adobe Analytics? The interface could be a little more user friendly What problems is Adobe Analytics solving and how is that benefiting you? Consumer reporting

AU

Anonymous User

04/29/18

4 out of 5

"This product can be very effective"

What do you like best about Adobe Analytics? ThIs can be great for someone trying to get excited about marketing What do you dislike about Adobe Analytics? `It is limited in what you can do on the platform What problems is Adobe Analytics solving and how is that benefiting you? Increasing our online marketing business

DM

Daniel M

04/28/18

4 out of 5

"Easy and Useful"

What do you like best about Adobe Analytics? I like that it comes with a lot of help to understand the work you want to do. Also gives great graphics (Analytics) What do you dislike about Adobe Analytics? It has a lot of component , and it takes some time to learn but with tutorials , it becomes easy Recommendations to others considering Adobe Analytics: If you like adobe products, this is a good one too What problems is Adobe Analytics solving and how is that benefiting you? I work with ...

Read more

Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].

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