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Adobe Analytics Reviews in June 2026: User Ratings, Pros & Cons

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Adobe Analytics Reviews & Ratings

4

Very Good

Based on 1349 ratings & 977 reviews

Rating Distribution

Excellent

(464)

Very Good

(405)

Good

(83)

Poor

(19)

Terible

(6)

Spotsaas Editor’s POV

Adobe Analytics is a powerful tool that provides deep insights into customer engagement through its advanced analytics capabilities. Its AI-driven features allow businesses to make informed decisions based on real-time data.Read more

Adobe Analytics pros and cons

  • Comprehensive customer insights

  • AI-powered analytics

  • 360-degree customer view

  • Real-time data integration

  • High cost

  • Complex interface

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Showing 621-630 out of 977

MH

Mar H

08/16/18

5 out of 5

"Esta app proporciona muchos datos útiles"

What do you like best about Adobe Analytics? Adobe Analytics tiene una interfaz agradable y presenta los datos de una manera fácil de entender. Además, la posibilidad de descargar cualquier tipo de gráfico en diferentes formatos hace que la tarea de informar sea mucho más simple. Las pestañas de filtro son otro punto importante de la herramienta, con la posibilidad de filtrar entre muchas métricas, crear segmentos y acceder rápidamente a las secciones que más utilizamos. What do you dislike ...

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JS

Jared S

08/11/18

1 out of 5

"Unintuitive"

What do you like best about Adobe Analytics? Accurate, no sampling as far as I know, powerful customization What do you dislike about Adobe Analytics? Extremely unintuitive use and design, everything is substantially harder to use than Google What problems is Adobe Analytics solving and how is that benefiting you? Measuring results, optimizing performance

MT

Monse T

08/07/18

4 out of 5

"Good experience "

What do you like best about Adobe Analytics? I like that adobe works with everything and can be used in the cloud What do you dislike about Adobe Analytics? I don’t like that people cannot work on a project at the same time live. What problems is Adobe Analytics solving and how is that benefiting you? It is easy to design

AU

Anonymous User

08/01/18

2.5 out of 5

"It's what you make it"

What do you like best about Adobe Analytics? Enhanced customization available. Advanced segmentation and audience monitoring What do you dislike about Adobe Analytics? The implementation is near impossible to get right and requires a staff of people to maintain the product. You only get out what you put in Recommendations to others considering Adobe Analytics: Spend an incredible time on your implementation and be very organized. Research a partner to assist if you can't dedicate extensive ...

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AU

Anonymous User

08/01/18

3.5 out of 5

"Great tool for those looking to get extra insights"

What do you like best about Adobe Analytics? I like the dashboard function and the ability to look at the whole account overview of my ad channels. What do you dislike about Adobe Analytics? The UI and learning curve was clunky initially. Could not be adopted by the rest of my team. Recommendations to others considering Adobe Analytics: Be prepared for a longer lead time to deploy the solution. What problems is Adobe Analytics solving and how is that benefiting you? We realized new content ...

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AU

Anonymous User

07/31/18

2.5 out of 5

"Adobe Analytics "

What do you like best about Adobe Analytics? It is easy to use and quick to catch on What do you dislike about Adobe Analytics? Loading process takes a while at first. What problems is Adobe Analytics solving and how is that benefiting you? The benefits are visability

AU

Anonymous User

07/31/18

4 out of 5

"Adobe Analytics "

What do you like best about Adobe Analytics? I can use this tool to generate reports and analysis on all of our domains. Great visuals and it’s easy to switch between views. Can create very detailed reports. What do you dislike about Adobe Analytics? It can be clunky from a technology standpoint. Our site has experienced issues with load time by some of the installations. There have also been issues with the SEO. What problems is Adobe Analytics solving and how is that benefiting you? Over ...

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AQ

amelia q

07/31/18

4 out of 5

"A leader in third party analytics"

What do you like best about Adobe Analytics? Provides an interface that is easy to navigate and explain to general users Provides a baseline-architecture with the ability to customize when needed Ability to integrate with Adobe Target and other tools SiteCatalyst can accommodate varying complexities of implementation strategies very well Interface is intuitive. What do you dislike about Adobe Analytics? Sometimes, the default number of variables is not enough Dashboards in the tool aren't ...

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AG

Alex G

07/30/18

3 out of 5

"Lot's of options but lacking individual customization options "

What do you like best about Adobe Analytics? I use Ad Hoc regularly pull automated data as well as look deeper into points of interest. It's easy to set up workbooks reflecting a specific date range that can easily be updated to generate new data. I also like the ability to cut data in various granularities and build segments to capture specific users. An underrated feature is the simple trended chart at the top of the workbook in ad hoc. It's nice to have a high-level visual that updates ...

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BD

Brandon D

07/30/18

2.5 out of 5

"quick and easy to use"

What do you like best about Adobe Analytics? I just started at my new marketing/sales position and have found that this adobe reader/system is beneficial for all of the accounts I have to handle. What do you dislike about Adobe Analytics? I haven't found anything yet that I dislike, simply because I'm such a new employee Recommendations to others considering Adobe Analytics: send out material to businesses in northern Indiana area to promote your business What problems is Adobe Analytics ...

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Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].

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