Act-On Reviews in September 2026: User Ratings, Pros & Cons

"Very thorough platform that allows for seamless automation."

What do you like best about Act-On? Some of my favorite features include the ability to make emails their own landing page with a click of a button as well as the two way communication between my CRM and this platform - so I always know my information is the latest from sales.

"Act-On is a class ACT!"

What do you like best about Act-On? Tracking who visits the website, who opens the emails. You better know where to focus your efforts because you know who is reading your messages. Helps sales to focus on the prospects that are more likely interested in engaging with you. The support from the customer service side has been fabulous. They have really helped me to get my first campaign up and running very quickly.

"Sought robust marketing system for small startup business"

What do you like best about Act-On? Unlimited help counselor. That is one of the primary reasons I chose Act On. I have had 3, and all have been absolutely outstanding, available, and very helpful very quickly.

"The Best Client Experience - Bar None."

What do you like best about Act-On? The level of genuine, professional and engaged support we have experienced is like no other. We certainly feel like the Act-On team is part of our efforts. They are wondertastic, patient, expert gurus who literally do not stop until a solution is found. The software is mezmerizing. Looking forward to exploring all capabilities once we are set up with Sugar CRM.

"Email Marketing Integration with SalesForce"

What do you like best about Act-On? The Act-On / SalesForce integration makes tracking email marketing efforts in our SalesForce database very user-friendly. (even for the sales team!)

"Review of Acton Online Marketing Tool"

What do you like best about Act-On? Acton offers, under one umbrella, all the Marketing Automation tools that we need to run large and small campaigns. I specifically like the fact that, as an experienced user and working with your Hekp Desk, I can invariably find a way to create personalized and targeted sales messages for almost any business use-case I have.

"Act-On with Salesforce integration"

What do you like best about Act-On? The price-to-value ratio. Act-On delivers sophisticated features at a very competitive price. That and the deep integration with Salesforce.com make Act-On a no-brainer for me.

"Act-On is a robust email marketing tool"

What do you like best about Act-On? Act-On is a robust email marketing tool. Intuitive interface, relevant reporting tools and outstanding support makes this marketing tool the best I have used. Along with reporting that actually allows the user to make marketing and sales decisions; the one-to-one support representative has been professional, knowledgeable and timely. This level of support comes with no additional charge, unlike other similar email marketing tools in the industry.

"Act-On Software = Great Results!"

What do you like best about Act-On? The combination of user-friendly technology, outstanding customer service, and great results! The Act-On Software Team has become an extension of our business. We ranked their marketing automation solution above Eloqua, Marketo, Pardot, and HubSpot. Their service has exceeded expectations. We are very happy to work with them!

"Marketing Automation for the "Regular Joe" "

What do you like best about Act-On? The best part about Act-On is their team. From the initial sales call to the ongoing personalized attention, I must say they are one of the best companies I've dealt with in terms of customer service. I also must commend their support team - the support team is fantastic, knowledgeable and fast.