8.9
SpotScore
Act-On Reviews in September 2026: User Ratings, Pros & Cons
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Starts from $900 / Month
Act-On Reviews & Ratings
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Spotsaas Editor’s POV
Act-On is a versatile and reliable marketing automation platform that stands out for its user-friendly interface, robust capabilities, and outstanding customer support. Users repeatedly praise its intuitive design, which facilitates ease of navigation and empowers marketers to create, execute, and manage campaigns without requiring extensive technical expertise. ...Read more
Act-On pros and cons
Outstanding customer support with timely assistance and deep product knowledge.
User interface lets non-technical users navigate without advanced expertise.
Drag-and-drop email builder with customizable templates speeds up campaign creation.
Reporting tracks leads, digital activity, and ROI.
Extensive features can overwhelm newcomers without proper guidance.
Some user feedback suggests the email and landing page builders could be more user-friendly.
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Showing 801-810 out of 1014
KK
Kartik K
11/24/15
"Great support makes this cost-effective email & marketing automation tool all the more useful"
What do you like best about Act-On? Support - always available via a call/email/live chat Success Manager - pro-actively offers to help long after the typical trial use period
PN
Paloma N
11/23/15
"Accessible Email Marketing for All Levels"
What do you like best about Act-On? Act-On's email marketing platform offers a lot of great features and a huge variety of options, which is great. But the stellar product aside, the part I like best is the team at Act-On. I get a call every month from my sales rep, Jeff, and account manager, Eric, to make sure everything is going well, to answer questions, and to see if there are any questions I need answered. I usually don't, but it's nice of them to take this proactive approach to ...
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JA
Jose A
11/23/15
"Strong Lists Management"
What do you like best about Act-On? Lists management tools are robust. I also like the new tools (some Beta) like the email report dashboard. The new UX is a nice upgrade. Customer service and support staff is ActOn's most powerful feature.
RL
Richard L
11/23/15
"Amazing Support and Easy to Use"
What do you like best about Act-On? What don't I like best should be the question. I have to say that the ability to sink up webinar events and email campaigns is a major value add. i can create a webinar in Act-On and it will sync up with Web Ex. I can then plan out my marketing of the event through the created event. This allows me to track all of my email blasts to determine what lists are working and what lists are not. The reporting is very thorough and revealing in all aspects.
AN
Alyson N
11/23/15
"Act-On has been fantastic, we struggled with our previous vendor."
What do you like best about Act-On? Ease of use, access to our CSM and the technical team for any questions. Ease of using agencies to meet the needs of our multiple instances of CRM. Ease of testing emails, ease of creating custom landing pages and forms. Ease of importing and updating marketing lists.
AH
Ashley H
11/23/15
"Act-On Marketing Automation"
What do you like best about Act-On? Lead scoring and segmentation are excellent, whilst email and landing page composers are good, easy to use and offer some great options. Support is very good also.
GG
Gemma G
11/23/15
"Great platform, and fantastic customer service..."
What do you like best about Act-On? The customer service from Act-On has always been exceptional - everyone goes out of their way to help you. Our account manager in particular (Jenny) has alwats been first class!
TO
Tim O
11/22/15
"Our amazing CSM"
What do you like best about Act-On? The ease of use, customer service, the support and the university video library. Regular meeting with out CSM. The accessibility of the support team and the manner in which they assist your enquiries.
CB
Cory B
11/20/15
"ActOn Rocks!"
What do you like best about Act-On? My favorite aspect of ActOn is the automated email programs. Once the upfront work is complete you can sit back and watch your brand awareness grow! Having never implementation an automated email campaign, I was a little confused at first but after working with Joe Brown to set them up I can easily set up a successful campaign in a short time.
LL
Laura L
11/20/15
"CMO, active user of Act-On"
What do you like best about Act-On? rich in features, great service, continuous development of the platform What do you dislike about Act-On?
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Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].