Act-On Reviews in September 2026: User Ratings, Pros & Cons

"Great functionality & fantastic customer service"

What do you like best about Act-On? The A/B functionality is pretty robust with lots of flexibility and options. The ease of user-interface is also terrific. What do you dislike about Act-On?

"Act-On is a great Marketing Automation Solution"

What do you like best about Act-On? Ease of use Great launch process

"ACT-ON should be use by anyone who wants to increase email ROI by over 300%"

What do you like best about Act-On? I am a huge fan of the most recent dashboard. It makes it really easy for my users to navigate through and pull the required information from the tools ACT-ON has to offer.

"I enjoy using Act-On. The interface is fairly easy to use."

What do you like best about Act-On? I enjoy the array of tools Act-On offers. Keep up the development of the software. I enjoy the service and support I receive. I feel like Act-On is continually asking for improvements and suggestions, which is a huge plus.

"Best Marketing Automation platform"

What do you like best about Act-On? We looked at all the top platforms, Hubspot and Marketo. Act-On was the leader in features, integration, and price. We've been using the product for over a year and have been implementing almost every feature the development team releases. Act-On is currently responsible for 90% of our marketing efforts and budget.

"Helpful Software for SMBs"

What do you like best about Act-On? Robust tools for both communicating and understand behavior of prospects. Insight into site actions and web pages visited is helpful. Scoring and automated replies minimizes workload.

"A Game Changer"

What do you like best about Act-On? It is rare these days to find a company with such caring and attentive support staff. Every person I've had contact with at Act-on has gone above and beyond to make sure we are taken care of. The platform has changed the way we do business and taken our marketing to a whole new level.

"Agency user - brings strategy to new business - great product - excellent support"

What do you like best about Act-On? Act-On brings a strategy to our new business generation that was simply lacking the level of depth before. It helps us to streamline the follow up efforts and build a revenue pipeline for the agency. In addition, we would like to be able to offer a marketing automation service to clients and the Apex model will enable us to do just that. All in all, a powerful suite of tools with excellent support on hand to guide the process.

"A+ For Straightforward B2B Marketing Automation and Customer Support Team"

What do you like best about Act-On? Invest in Act-On for the support team, they will help you any way they can to put Act-On to productive use. The software has simple A/B testing and it produces accessible and informative marketing statistics.

"very good experience"

What do you like best about Act-On? The Act-On product is easy to use and learn, and it has deep, 2-way integration with our CRM, SugarCRM. Everything seems very well thought out for the needs of sales and marketing users. The Act-On staff is also extremely helpful and knowledgeable, both about their own product and SugarCRM.