Act-On Reviews in September 2026: User Ratings, Pros & Cons

"Act-On has changed our business"

What do you like best about Act-On? That it's my hub for all things email marketing. I can manage all our contacts, created email marketing with ease and post to all our social media sites with a push of a button.

"Working with Act-On"

What do you like best about Act-On? I like that it was fairly easy to create each email template and send them out. I also liked how easy it was to get to the statistics of each email. Lastly, I liked how you could schedule an email to be sent out easily and could test emails easily as well.

"Surprisingly easy and full of capabilities"

What do you like best about Act-On? It's ease of use. The "drag and drop" landing page feature. Their customer service department is by far one of the best I've worked with. They are always quick to respond.

"Getting your act together with Act-on is easier than you'd imagine"

What do you like best about Act-On? I've been a long-time Act-on customer and have always been pleased with the decision many years ago to select Acton as our marketing automation solution. Although I love the technology they have in place, and really love the low total cost of ownership, I'd have to say that hands-down I'm most impressed, excited about, and thankful for the superb employees at Acton. Every individual I have interacted with, from Sales, to Support, to Professional Services, ...

"Great Marketing Automation Tool"

What do you like best about Act-On? Our company spent about 2 months seriously evaluating the top 6 marketing automating tools. To be perfectly honest, they all do about the same thing but we initially ruled out Silverpop, Eloqua and Hubspot based first off of price but also not loving the ease of use or interface. This left Marketo, Pardot and Act-On, which are all great tools. One of the things that set Act-On apart for us was that it was least expensive of the bunch but was also our ...

"Good Value for the Price"

What do you like best about Act-On? Easy to use and intuitive navigation. Good customer service. What do you dislike about Act-On?

"Solid Marketing Automation with Amazing Support"

What do you like best about Act-On? Act-On does pretty much everything you expect a Marketing Automation Tool to do, but their support is the best! I have been using Act-On for a little over a year and while it does take a little while to learn the ins and outs of the system, their team is there to help you throughout. I also appreciate that they keep it pretty simple where I feel like some of the larger competitors have too many bells and whistles to ever totally wrap your head around.

"Act-On is Great!"

What do you like best about Act-On? My favorite feature of Act-On is the email builder. It's fairly easy to use and understand. The reports that come from the emails sent are easy to read and comprehend.

"Ease of Us and Reports are fantastic, and easy to read. "

What do you like best about Act-On? Easy to use. Nice layout. I love the fact that if I have missed any opt-outs Act- On will not send them. What do you dislike about Act-On?

"Act-On is AWESOME"

What do you like best about Act-On? The email composer is awesome. I do know how to code emails, but the composer is far superior than any other "drag and drop" composer I've experience before, and I've experimented with plenty that are not good. This one is by far the best.