8.9
SpotScore
Act-On Reviews in September 2026: User Ratings, Pros & Cons
Convert leads into loyal customers with Act-On.
Add to compare
Starts from $900 / Month
Act-On Reviews & Ratings
Are you using Act-On?
Spotsaas Editor’s POV
Act-On is a versatile and reliable marketing automation platform that stands out for its user-friendly interface, robust capabilities, and outstanding customer support. Users repeatedly praise its intuitive design, which facilitates ease of navigation and empowers marketers to create, execute, and manage campaigns without requiring extensive technical expertise. ...Read more
Act-On pros and cons
Outstanding customer support with timely assistance and deep product knowledge.
User interface lets non-technical users navigate without advanced expertise.
Drag-and-drop email builder with customizable templates speeds up campaign creation.
Reporting tracks leads, digital activity, and ROI.
Extensive features can overwhelm newcomers without proper guidance.
Some user feedback suggests the email and landing page builders could be more user-friendly.
Filter results
Sort by :
Showing 721-730 out of 1014
MW
Mark W
05/30/16
"Great Software, missing Key user experience"
What do you like best about Act-On? Individual contact tracking is perfect for behavioral marketing trends, email marketing, website prospector for unknown leads on your website is incredibly accurate (especially for being in beta)
AU
Anonymous User
05/26/16
"Great alternative to Eloqua"
What do you like best about Act-On? Multiple instances, keeps different groups' data safe and siloed. What do you dislike about Act-On?
AU
Anonymous User
05/23/16
"Act-On is an amazing email platform that has allowed us to sharpen our external and internal comms."
What do you like best about Act-On? I like the analytics that Act-On provides for us. Now only does it give you a graph to view, but you can download reports of each section.
JB
Jeff B
05/10/16
"Great Customer Service & Support"
What do you like best about Act-On? The support and customer success team is always available to quickly resolve issues and schedule calls to discuss best practices and strategies.
SG
Sebastian G
05/06/16
"great support in evaluation process"
What do you like best about Act-On? The complete evaluation process was well documented and supported by Act-On sales tram. What do you dislike about Act-On?
MM
Melissa M
04/14/16
"Marketing Automation with Act-On"
What do you like best about Act-On? I've been pleasantly surprised with Act-On. Having come from an automation software company, I was concerned Act-On might not be as robust. However, I've found that Act-On has met most of our needs as a company and is pretty user friendly. The customer support has been a wonderful asset as well.
AU
Anonymous User
04/11/16
"Excellent tool. Has been a tremendous "force multiplier" for our electronic marketing efforts"
What do you like best about Act-On? The two most powerful features for our use are list management and formatting the communications. We don't use a CRM, but the list segmentation tool, if properly maintained, can in effect be used as a CRM. The ability to segment is quite powerful as well.
AU
Anonymous User
04/11/16
"Act-On Product Review"
What do you like best about Act-On? Act-On excels at customer service, tech support and their implementation process was well thought out. The service stands out above many other vendors that I use for services. The software has a good, modern interface and is intuitive enough to be manageable, while being powerful to do most of what we want.
LM
Lily M
04/11/16
"Act-On Review by 6 month user"
What do you like best about Act-On? I absolutely love the personalized meetings with our Act-On representative, Scott Shiple. He was extremely helpful and pleasant.
SM
Sasha M
04/11/16
"Marketting"
What do you like best about Act-On? The automatic marketing once all your funnels are set What do you dislike about Act-On?
Free vendor scorecard
Evaluate Act-On objectively with the marketing automation software scorecard
A weighted marketing automation software vendor scorecard to score Act-On against your real requirements — not the marketing.
- Weighted criteria you can edit
- Score multiple vendors side-by-side
- Shareable with your buying committee
No file downloads on screen — we email it to you. One-click unsubscribe anytime.
Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].