8.9
SpotScore
Act-On Reviews in September 2026: User Ratings, Pros & Cons
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Act-On Reviews & Ratings
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Spotsaas Editor’s POV
Act-On is a versatile and reliable marketing automation platform that stands out for its user-friendly interface, robust capabilities, and outstanding customer support. Users repeatedly praise its intuitive design, which facilitates ease of navigation and empowers marketers to create, execute, and manage campaigns without requiring extensive technical expertise. ...Read more
Act-On pros and cons
Outstanding customer support with timely assistance and deep product knowledge.
User interface lets non-technical users navigate without advanced expertise.
Drag-and-drop email builder with customizable templates speeds up campaign creation.
Reporting tracks leads, digital activity, and ROI.
Extensive features can overwhelm newcomers without proper guidance.
Some user feedback suggests the email and landing page builders could be more user-friendly.
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Showing 561-570 out of 1014
DP
Dustin P
09/25/17
"Act-On is very user friendly an easy to use,."
What do you like best about Act-On? There is so much functionality that helps me with my day to day projects. I can accomplish a lot of tasks without a big marketing team.
EC
Erica C
09/25/17
"Great automation program and platform that is easy to use"
What do you like best about Act-On? The ease with which I can build an automation program is my absolutely favorite thing about Act-On. It doesn't take me nearly as long to build an entire campaign as it has in other systems. Email and landing pages are simple to design with drag-and-drop features, and the icons used for the automation program make it a smooth process. The university courses offered are also very helpful anytime I run into an issue I'm not familiar with.
KS
Karena S
09/25/17
"Amazing Customer Service"
What do you like best about Act-On? Evan Maynard has taken time and been incredibly patient teaching me to use 360. We have delved into the product and created campaigns all while teaching me best practices. Evan has taken the time to know our business and how the product could best be used to help us in our industry. 360 is good but the support of Evan has been great!
AU
Anonymous User
09/25/17
"Great Tool "
What do you like best about Act-On? Act-On University. Having information to learn the product and features on our own is beneficial. What do you dislike about Act-On?
AU
Anonymous User
09/25/17
"It is a useful tool but not as easy to use"
What do you like best about Act-On? I like that it allows you to track the status of leads generated What do you dislike about Act-On?
TG
Thomas G
09/25/17
"Great piece of kit....just don’t rely on it for reporting "
What do you like best about Act-On? I love act-ons all encompassing systems. It integrates excellently with Netsuite, which was one of the main selling points for us a sme.
MK
Mitch K
09/25/17
"Fantastic Tool"
What do you like best about Act-On? We use it in our organization as a email distribution tool for our newsletters and e blasts. It provides a high level of data after the send and is a good tool for last minute communications as well.
AU
Anonymous User
09/25/17
"upped my email game"
What do you like best about Act-On? My favorite aspect of act-on is how user friendly it is. What do you dislike about Act-On?
AU
Anonymous User
09/21/17
"Good entry level marketing automation"
What do you like best about Act-On? Simple, intuitive dashboard, easy to build html emails What do you dislike about Act-On?
AU
Anonymous User
09/20/17
"Act-On Review"
What do you like best about Act-On? I love the fact that you can track website visits through Act-On's Website Prospector. I'm the Webmaster and it's very important to link an email to a landing page on our site. I also love the forms and the fact you can integrate them through landing pages on our site or through landing pages in Act-On.
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Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].