Act-On Reviews in September 2026: User Ratings, Pros & Cons

"A Simple to Use and Powerful Marketing Automation System"

What do you like best about Act-On? I love how easy it was for me to integrate our donor management system with Act-On. The ability to import large sets of data with whatever columns I want via FTP and schedule routines is brilliant. I'm not dependent on programmers using complicated API's that are poorly supported or frequently break down.

"Integrates with Netsuite Like A Dream"

What do you like best about Act-On? We are heavy in outbound and are just touching the surface of inbound, and Act-On's integration with Netsuite really is awesome. Super happy so far!

"Act-On produces great Email content"

What do you like best about Act-On? I really like the metrics for opening emails and open counts. Act-On has been producing some great email content. What do you dislike about Act-On?

"quick, consistent and helpfull"

What do you like best about Act-On? -looking at my customers per country -roots Act-on.net emails What do you dislike about Act-On?

"Easy to Use"

What do you like best about Act-On? This product is easy to use and user-friendly, can be used across all social media platforms and helps ease some of the stress of trying to find the best ways to market and then remembering to post.

"An intuitive marketing automation program"

What do you like best about Act-On? Act-On streamlines a lot of the features necessary for a marketing automation program, allowing marketers to intuitively build programs. Before Act-On, we were using one of the bulkier options on the market, and found we were paying too much for features we didn't understand or couldn't use. Act-On was a great help during our research phase, giving us full use cases, walking us through the product, and allowing us a demo environment so that we could get ...

"Act-On for C-Level Prospecting"

What do you like best about Act-On? Gives good visibility throughout the sales funnel to see who is scoring well with your marketing efforts. What do you dislike about Act-On?

"Good support. Flexible tool."

What do you like best about Act-On? We had worked with a larger eCRM platform for a couple years and grew frustrated with the responsiveness of the support team. We had some rather unique security needs and integrations that we needed from a platform and were told by our former supplier that they would not be able to complete such a task for more than a year. Act-On worked with us from the start to create a custom solution that met our needs. Our onboarding team was awesome and they were ...

"Useful and appropriate"

What do you like best about Act-On? The ease of using it! It's greatly helped my business What do you dislike about Act-On?

"A positive change for our marketing automation"

What do you like best about Act-On? The best thing about Act-on is the ability for it to work with our Salesforce person accounts. This was something our old marketing automation partner could not do.