8.9
SpotScore
Act-On Reviews in September 2026: User Ratings, Pros & Cons
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Act-On Reviews & Ratings
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Spotsaas Editor’s POV
Act-On is a versatile and reliable marketing automation platform that stands out for its user-friendly interface, robust capabilities, and outstanding customer support. Users repeatedly praise its intuitive design, which facilitates ease of navigation and empowers marketers to create, execute, and manage campaigns without requiring extensive technical expertise. ...Read more
Act-On pros and cons
Outstanding customer support with timely assistance and deep product knowledge.
User interface lets non-technical users navigate without advanced expertise.
Drag-and-drop email builder with customizable templates speeds up campaign creation.
Reporting tracks leads, digital activity, and ROI.
Extensive features can overwhelm newcomers without proper guidance.
Some user feedback suggests the email and landing page builders could be more user-friendly.
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Showing 341-350 out of 1014
AU
Anonymous User
12/26/18
"We instantly found this software user friendly"
What do you like best about Act-On? The easy use fAct-On continues to draw praise for its growth, product and leadership.or all staff to help build our marketing list and campaigns! We find the software user friendly.
AU
Anonymous User
12/21/18
"Frustrating for robust automation"
What do you like best about Act-On? Although not an intuitive software, it is not difficult to figure out how to use. Creating emails is overall very easy, and some features of the automated programs are good like having early exit rules.
AU
Anonymous User
12/19/18
"A fully-immersive email marketing platform"
What do you like best about Act-On? I like how easy it is to format and send mass messages What do you dislike about Act-On?
AU
Anonymous User
12/11/18
"Clunky but gets the job done"
What do you like best about Act-On? I really like the Spam filter feature that allows you to check the likelihood your message will be blocked. What do you dislike about Act-On?
AU
Anonymous User
11/14/18
"Overpriced, Under Powered, Under Serviced"
What do you like best about Act-On? List imports and overall set up was easy enough to get going. What do you dislike about Act-On?
FA
France A
11/08/18
"A strategic tool to build successful marketing campaigns."
What do you like best about Act-On? Act-On’s automation platform is intuitive, I like the way the menu is built, it’s been made in a logical order so that when you move from one section to another, you go down the logical path to build automation.
YA
Yosa A
11/08/18
"Best MA tool for small businesses"
What do you like best about Act-On? Act-On is the best solution for small businesses that do not have a connected CRM and who might be investing in one soon. The Outlook plug in that allows sales users to track their email and use Act-on resources right within Outlook is a must have for our busy team.
AU
Anonymous User
11/06/18
"Perfect for a small company"
What do you like best about Act-On? I like the ease of use that this system provides, it doesn't take too much wherewithal to figure out how to use it. It also makes uploading simple and tracking progress with my CRM is seamless. We aren't a huge company so this suits us perfectly.
AU
Anonymous User
11/03/18
"Beneficial for promoting your campaign!"
What do you like best about Act-On? Act-On allowed me to promote my business and products in a way that reached many people in a short span of time. What do you dislike about Act-On?
KM
Kyle M
11/02/18
"Cost-Effective Marketing Automation for High Volume Marketing"
What do you like best about Act-On? The pricing format favors those who are sending lots of emails and want to store lots of contacts without paying for each contact it the database. Automation and contact management/organization has been updated this year and is easier to use than previously.
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Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].