spotsaas-logo
Get Listed

8.9

Spot Score

Act-On - Marketing Automation Software

Act-On Reviews in May 2025: User Ratings, Pros & Cons

Convert leads into loyal customers with Act-On.

4.1

Add to compare

Starts from $900/Month

Request a Quote

Act-On Reviews & Ratings

4.1

Very Good

Based on 1205 ratings & 1014 reviews

Rating Distribution

Excellent

(566)

Very Good

(324)

Good

(72)

Poor

(15)

Terible

(37)

Expert's Review

Act-On is a versatile and reliable marketing automation platform that stands out for its user-friendly interface, robust capabilities, and outstanding customer support. Users repeatedly praise its intuitive design, which facilitates ease of navigation and empowers marketers to create, execute, and manage campaigns without requiring extensive technical expertise. ...Read more

Act-On pros and cons

  • Outstanding customer support with timely assistance and deep product knowledge.

  • Intuitive user interface that simplifies navigation and does not demand advanced technical expertise.

  • Drag-and-drop email builder and customizable templates streamline email campaign creation.

  • Comprehensive reporting and analytics for tracking leads, digital activity, and ROI.

  • The platform's extensive features can be overwhelming for newcomers without proper guidance.

  • Some user feedback suggests the email and landing page builders could be more user-friendly.

Log in Required to View Reviews

Filter results

Sort by :

Relevance
Relevance
Highest-Rated
Lowest-Rated
Least-Recent
Most-Recent

Share this page

Showing 311-320 out of 1014

AU

Anonymous User

04/03/19

3.5 out of 5

"Easy to use intuitive design with excellent support"

What do you like best about Act-On? Easy to use intuitive design with excellent support What do you dislike about Act-On?

AU

Anonymous User

04/02/19

4.5 out of 5

"Great for beginners"

What do you like best about Act-On? Act-On was very easy to use as a beginner to email marketing. It had a lot of really great connections you could make to your website that connected your data not just from your emails but also as your contacts engaged with your landing page or website.

AU

Anonymous User

04/02/19

1.5 out of 5

"More expensive "

What do you like best about Act-On? It has a good interface for looking at reports and top level results. You can dig down to see the basic KPI’s for your email marketing campaigns.

AU

Anonymous User

04/02/19

3 out of 5

"Easy to Use"

What do you like best about Act-On? Ease of use to create and test emails. Drag and drop feature of sections is nice. What do you dislike about Act-On?

AU

Anonymous User

03/30/19

4.5 out of 5

"Easy"

What do you like best about Act-On? I like that act on is an easy to use marketing automation software for lead generation . What do you dislike about Act-On?

AU

Anonymous User

03/22/19

4.5 out of 5

"User friendly "

What do you like best about Act-On? I like best that its user friendly . Go What do you dislike about Act-On?

GB

Gerald B

03/21/19

4.5 out of 5

" Act-On tool that allows to generate marketing campaigns."

What do you like best about Act-On? I like that It offers organic complements with social media and social marketing tools. uses an "expression generator" that allows you to choose rules to segment the clients of your website based on their behaviors. You can save the segment for future campaigns based on future site visits.

AU

Anonymous User

03/15/19

5 out of 5

"A strategic tool to build successful marketing campaigns"

What do you like best about Act-On? Act-On’s automation platform is intuitive, I like the way the menu is built, it’s been made in a logical order so that when you move from one section to another, you go down the logical path to build automation.

AC

Alican C

03/13/19

3.5 out of 5

"Useful Inbound Marketing Tool"

What do you like best about Act-On? Act-On allows me the ability to get very granular and focused with different segments of prospects and/or clients I’d like to target. The analytics features allows you to mine specific data and identify how and on which customers/audiences to best spend your resources. In the next step I can automate delivery of tailored messages. Overall Act-On is very user-friendly and intuitive. Creating and sending emails are quick, reporting features are advanced and ...

Read more

HW

Howard W

03/12/19

5 out of 5

""A vital device to manufacture fruitful showcasing efforts.""

What do you like best about Act-On? The best piece of the Act-on programming is the straightforwardness at which you can see snaps, opens, and sent numbers with each email sent. Having the capacity to effortlessly download exceed expectations sheets with all appropriate data and information for every individual email is likewise amazingly accommodating. Likewise, the capacity to smother certain arrangements of individuals in each email is exceptionally useful, in light of the fact that ...

Read more

Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].