8.9
SpotScore
Act-On Reviews in September 2026: User Ratings, Pros & Cons
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Act-On Reviews & Ratings
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Spotsaas Editor’s POV
Act-On is a versatile and reliable marketing automation platform that stands out for its user-friendly interface, robust capabilities, and outstanding customer support. Users repeatedly praise its intuitive design, which facilitates ease of navigation and empowers marketers to create, execute, and manage campaigns without requiring extensive technical expertise. ...Read more
Act-On pros and cons
Outstanding customer support with timely assistance and deep product knowledge.
User interface lets non-technical users navigate without advanced expertise.
Drag-and-drop email builder with customizable templates speeds up campaign creation.
Reporting tracks leads, digital activity, and ROI.
Extensive features can overwhelm newcomers without proper guidance.
Some user feedback suggests the email and landing page builders could be more user-friendly.
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Showing 291-300 out of 1014
AU
Anonymous User
07/05/19
"Easy once you have it set up"
What do you like best about Act-On? I like the metrics available after I've sent an email out--who opened it, who unsubscribed, who clicked where and how many times, etc. It helps us narrow down our email lists into active and inactive subscribers. It's also easy to set up your own email templates, or just to customize one of their available templates.
NS
Niwrutti S
06/14/19
"The Best of Marketing Tool"
What do you like best about Act-On? I like the campaign development the most out of the various services provided by Act-On. The other design tools are also very helpful while making deal with your clients. It help you to boost your efforts by 200% and get solid results at the end. Campaign development is so easy to work with and finish your work in no time.
AU
Anonymous User
06/05/19
"Good price compared to competitors"
What do you like best about Act-On? It's priced well and has near identical functionality to all it's competition. The lead scoring and tracking are all we're after though.
AU
Anonymous User
06/05/19
"Good price compared to competitors"
What do you like best about Act-On? It's priced well and has near identical functionality to all it's competition. The lead scoring and tracking are all we're after though.
MG
Milind G
06/02/19
"Ok Ok product, but not great "
What do you like best about Act-On? Ability for marketing automation, marketing campaigns , Ok Ok lead scoring What do you dislike about Act-On?
YP
Yevgeniya P
05/23/19
"Outreach automation tool for Star"
What do you like best about Act-On? Easily manageable structure of functions. What do you dislike about Act-On?
KJ
Kristin J
05/22/19
"Great system for Email Marketing and Marketing Automation"
What do you like best about Act-On? I love the ease of use and the ability to schedule and reuse old emails. They are constantly updating the system so it works well and I have seen many improvements over the years.
TS
Therese S
05/22/19
"Great tool for email promotions & automation!"
What do you like best about Act-On? If you have no experience with building email campaigns, Act-On makes it easy with their WYSIWYG editor and their phenomenal tech support. They are always there to answer any questions you may have.
AU
Anonymous User
05/17/19
"Great Marketing Automation program"
What do you like best about Act-On? I like how you can easily put together programs that help you better your services. I also like how easy it is to segment your audience into different groups, so every content is aligned.
PS
Paul S
05/16/19
"Excellent Marketing Automation Platform"
What do you like best about Act-On? Act-On is simple to learn and produce quality content. What do you dislike about Act-On?
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Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].