8.9
SpotScore
Act-On Reviews in September 2026: User Ratings, Pros & Cons
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Act-On Reviews & Ratings
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Spotsaas Editor’s POV
Act-On is a versatile and reliable marketing automation platform that stands out for its user-friendly interface, robust capabilities, and outstanding customer support. Users repeatedly praise its intuitive design, which facilitates ease of navigation and empowers marketers to create, execute, and manage campaigns without requiring extensive technical expertise. ...Read more
Act-On pros and cons
Outstanding customer support with timely assistance and deep product knowledge.
User interface lets non-technical users navigate without advanced expertise.
Drag-and-drop email builder with customizable templates speeds up campaign creation.
Reporting tracks leads, digital activity, and ROI.
Extensive features can overwhelm newcomers without proper guidance.
Some user feedback suggests the email and landing page builders could be more user-friendly.
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Showing 251-260 out of 1014
AU
Anonymous User
10/11/19
"Transformed our customer comms"
What do you like best about Act-On? Love the easy to use interface - it has made it much easier and faster to create and report on our email campaigns! I really like the flexibility that Act-On provides too, enabling us to fully customise all our emails and save templates.
JD
Jonathan D
10/11/19
"Act-On works well"
What do you like best about Act-On? I love the ease of templating and the ease of organizing lists/scrubbing lists. The support is also second-to-none. What do you dislike about Act-On?
BB
Bethany B
10/10/19
"A user friendly email marketing experience"
What do you like best about Act-On? Act-On allows me to create marketing emails quickly and efficiently, with the added bonus of fantastic reporting tools. What do you dislike about Act-On?
BB
Bethany B
10/10/19
"A user friendly email marketing experience"
What do you like best about Act-On? Act-On allows me to create marketing emails quickly and efficiently, with the added bonus of fantastic reporting tools. What do you dislike about Act-On?
AU
Anonymous User
10/09/19
"Feature-rich and powerful tool"
What do you like best about Act-On? Once you get the hang of it, a very feature-rich tool. They're also happy to work with you on integrations. What do you dislike about Act-On?
AU
Anonymous User
10/09/19
"Feature-rich and powerful tool"
What do you like best about Act-On? Once you get the hang of it, a very feature-rich tool. They're also happy to work with you on integrations. What do you dislike about Act-On?
RF
Rebecca F
10/08/19
"Intuitive & innovative marketing automation platform"
What do you like best about Act-On? I like the way Act-On makes it quick and simple to create content with drag-and-drop interfaces, and the easy management of automated email programmes. Act-On has helped us to create a functional and effective marketing funnel that nurtures contacts effectively and allows us to feed engaged leads through to the sales department.
NM
Nichola M
10/08/19
"Act-on: The tool for automated nurture programs!"
What do you like best about Act-On? Act-on is easy to use, easy to implement and has been easy to embed in the day-to-day of our marketing department. What do you dislike about Act-On?
NM
Nichola M
10/08/19
"Act-on: The tool for automated nurture programs!"
What do you like best about Act-On? Act-on is easy to use, easy to implement and has been easy to embed in the day-to-day of our marketing department. What do you dislike about Act-On?
AU
Anonymous User
10/05/19
"Very user friendly and useful data "
What do you like best about Act-On? The data that can be collected to effect sales behavior. The ability to use that data to improve our marketing efforts and to get better return on investment on which areas we advertise in.
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Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].