Acoustic Campaign Reviews in May 2025: User Ratings, Pros & Cons

"A very good tool"

What do you like best about Acoustic Campaign? - it can easily be integrated in the customer environment - the customer can see the value of the tool in a very short period of time What do you dislike about Acoustic Campaign? no something specific that I dislike at this moment What problems is Acoustic Campaign solving and how is that benefiting you? - customer didn't have any tool to automate the marketing campaigns and to send personalised offers - they realised revenue growth while ...

"WCA AUtomation Silverpop"

What do you like best about Acoustic Campaign? I love how WCA is very intuitive with not only other IBM programs but with other 3rd party products as well. Also with the introduction of IBM AI we're most likely going to incorporate them further in our company's future What do you dislike about Acoustic Campaign? There's a little bit of a steep learning curve when first starting. I came in 2 months before the WCA interface revamp and it was hard to learn all the new features. And even now ...

"A great platform with a confusing, disjointed UX"

What do you like best about Acoustic Campaign? The scope and flexibility of the platform are what make it worth any troubles. What do you dislike about Acoustic Campaign? IBM seems to make confusing choices about the UX changes, specifically with this new layout. And not just limited to this, there have been issues for years that I've seen that still confound me on a daily basis. Recommendations to others considering Acoustic Campaign: Contact more people within the NGO space for input and ...

"IBM Campaign - Strong & Reliable"

What do you like best about Acoustic Campaign? I like the integration with both inbound and outbound messaging tools as well as the solid, simple interface best. What do you dislike about Acoustic Campaign? We're currently in the midst of moving from a back-end database in Netezza to one in Oracle. The tool's performance with Oracle has been a challenge. What problems is Acoustic Campaign solving and how is that benefiting you? We are executing omni-channel, multi-touch campaigns. Benefits ...

"REview of Watson campaign"

What do you like best about Acoustic Campaign? The new user interface if great. It does great wtih email processing. IBM support is great. What do you dislike about Acoustic Campaign? The integration with SF is not great. UBX falls short (one direction or no all the data we need) What problems is Acoustic Campaign solving and how is that benefiting you? This product helps us generate leads

"Workhorse system that is instrumental in all our marketing campaigns and communication"

What do you like best about Acoustic Campaign? Easy to support and business users like the interface What do you dislike about Acoustic Campaign? Would like there to be an automated monitoring and health check for the system. What problems is Acoustic Campaign solving and how is that benefiting you? Segmentation of our large customer database for marketing across our channels of coomunication

"long time user sending out email campaigns"

What do you like best about Acoustic Campaign? the user interfeace is fairly easy to use but the ibm functions are up to date more than other email services What do you dislike about Acoustic Campaign? lots of manual work if you have a small team it could be difficult to manage What problems is Acoustic Campaign solving and how is that benefiting you? one function our bussniess would like to run is sms. seems like ibm has a handle on it and is up to date with best practices

"Solution"

What do you like best about Acoustic Campaign? I enjoy the new changes they have been making to the interface and the customer support. What do you dislike about Acoustic Campaign? When they started integrating the new UI they killed off features that the old UI had which is frustrating as they were depended upon as part of the workflow. For example, the advanced search funcationality where you could search by template id's. What problems is Acoustic Campaign solving and how is that ...

"Overall great tool for omnichannel marketing"

What do you like best about Acoustic Campaign? Dynamic content rules Performance insights query builder and email previews What do you dislike about Acoustic Campaign? Integration Need enhancement in query builder the way we got have to unschedule and reschedule emails for minor template changes Amount of time it takes to delete a field from the database What problems is Acoustic Campaign solving and how is that benefiting you? real time open and click data ability to view what links were ...

"Watson on its journey for the customer"

What do you like best about Acoustic Campaign? While the product has been made for a very specific purpose, I like that my team is able to tap into the flexibility that currently exists to do things that the software was not made for. Every team is not going to be used the exact same way so being able to have it fit whatever your need, for the most part, is really valuable. What do you dislike about Acoustic Campaign? As an administrator for the software, I set up its use for over 120 ...