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ThingsBoard vs AWS IoT Core Comparison

Last updated:

ThingsBoard

4.3(4 reviews)

Starting at $10 /Month

  • Large Enterprises
  • Medium Business

ThingsBoard is a powerful management tool for users, roles, permissions and entities. Its web interface will help you customize your company or product logo and color scheme with no coding or service restart needed withi…

AWS IoT Core

4.7(17 reviews)

Starting at Contact for pricing

  • Large Enterprises
  • Medium Business

AWS IoT Core is a powerful cloud service solution that lets you securely and quickly connect and manage millions of internet-of-things (IoT) devices. Mutual authentication and end-to-end encryption provide enhanced secur…

AWS IoT Core leads on user satisfaction with a 4.7-star rating across 17 reviews.

ThingsBoard vs AWS IoT Core — at a glance

FeatureThingsBoardAWS IoT Core
Rating4.3 / 54.7 / 5
Reviews417
Starting price$10 /MonthContact for pricing
Free trial No No
Free version No No
Best forLarge Enterprises, Medium Business, Small BusinessLarge Enterprises, Medium Business, Small Business
CategoryIoT Device Management SoftwareIoT Device Management Software
PlatformsSaaS/Web/Cloud, Installed - Windows, Installed - MacSaaS/Web/Cloud
APIAvailableAvailable
Support modesOnlineOnline
CertificationsSOC 2, GDPR
Data residencyGlobalUS

Key differences between ThingsBoard and AWS IoT Core

  • Pricing: ThingsBoard starts at $10 /Month. AWS IoT Core pricing is not publicly listed.
  • User satisfaction: AWS IoT Core scores higher with a 4.7-star average.
  • Deployment: ThingsBoard supports SaaS/Web/Cloud, Installed - Windows, Installed - Mac; AWS IoT Core supports SaaS/Web/Cloud.

ThingsBoard vs AWS IoT Core — find the better fit before you commit.

01

Which tool fits your team best

02

Which is actually cheaper for your team size

03

Where each product wins, per real buyers

Most IoT Device Management Software tools look identical on paper. This comparison cuts to the differences that matter — pricing structure, team fit, and what real buyers found after signing up.

ThingsBoard - New SaaS Software
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AWS IoT Core - New SaaS Software
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ThingsBoard vs AWS IoT Core: Biggest differences

Start here before you go deeper into features.

ThingsBoard

Best for customizable IoT device and entity management with no coding required.

Choose if
  • You need to manage users, roles, and permissions efficiently in IoT environments.
  • You want to quickly customize your company or product branding without technical help.
  • You require grouping and organizing devices and assets for streamlined administration.
Consider alternatives if
  • You need detailed user reviews or ratings to validate software reliability.
  • You require advanced analytics or integrations not mentioned in the product description.

AWS IoT Core

Best for

Large Enterprises, Medium Business, Small Business

ThingsBoard typically suits Large Enterprises and Medium Business. AWS IoT Core tends to fit Large Enterprises and Medium Business better. The right choice depends on your team size, workflow, and whether a free trial matters.

Description

ThingsBoard is a powerful management tool for users, roles, permissions and entities. Its web interface will help you customize your company or product logo and color scheme with no coding ... Read More about ThingsBoard

AWS IoT Core is a powerful cloud service solution that lets you securely and quickly connect and manage millions of internet-of-things (IoT) devices. Mutual authentication and end-to-end ... Read More about AWS IoT Core

Entry Level Pricing

  • Starts from $10
  • Not Available

Free Trial Availability

  • No free trial
  • No free trial

User Ratings

Based on verified Spotsaas reviews

4.25

(4)

4.68

(17)
Get pricing help
Get pricing help

Software Demo

Demo

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How do ThingsBoard and AWS IoT Core Compare on Features?

Total Features

9 Features

5 Features

Unique Features

No unique features

No unique features

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Compare ThingsBoard and AWS IoT Core on pricing

Review starting price, plan structure, and free-trial access side by side so you can see which option fits your budget and buying process.

Pricing Option

      Starting From

      • $10
      • Not Available

      Pricing Plans

      • Not Available
      • Not Available

      Pricing Page

      ThingsBoard pricing
      AWS IoT Core pricing

      ThingsBoard vs AWS IoT Core: Other Details

      Organization Types supported

      • Large Enterprises
      • Small Business
      • Medium Business
      • Large Enterprises
      • Small Business
      • Medium Business

      Platforms Supported

      • Browser Based (Cloud)
      • Browser Based (Cloud)
      • Browser Based (Cloud)
      • Browser Based (Cloud)

      Modes of support

      • 24/7 (Live rep)
      • Business Hours
      • Online
      • 24/7 (Live rep)
      • Business Hours
      • Online

      API Support

      • Available
      • Available
      Get help choosing
      Get help choosing

      ThingsBoard vs AWS IoT Core Security & Compliance

      Certifications, data handling, and security controls for IT and compliance evaluators.

      SOC 2

      ✓ Yes

      HIPAA

      ✗ No

      GDPR

      ✓ Yes

      Data Encryption

      ✓ Yes

      Data Residency

      🌐 Global
      🇺🇸 US

      ThingsBoard User Reviews & Rating Comparison

      User Ratings

      Rating Distribution

      2

      2

      0

      0

      0

      13

      3

      0

      0

      0

      Spotsaas Editor’s POV generated by AI

      Buyer sentiment

      Buyer sentiment is positive across 4 reviews, with strong overall satisfaction.

      What buyers like

      • Customizable interface
      • Role and permission management
      • Efficient entity grouping

      Common complaints

      • May be complex for beginners
      • Limited to IoT management
      • Requires internet access

      Buyer sentiment

      Buyer sentiment is very strong across 16 reviews, with consistently positive feedback.

      What buyers like

      • Secure device management
      • Multiple communication protocols
      • Real-time data processing

      Common complaints

      • Complex setup for beginners
      • Dependent on AWS infrastructure
      • Potentially high costs for large-scale use

      Pros and Cons

      • Customizable interface allows for quick branding.

      • Efficient grouping of entities simplifies management.

      • No coding needed for setup.

      • May require some technical knowledge.

      • Limited to IoT applications.

      • Supports multiple protocols for diverse device connectivity.

      • High scalability accommodates growing IoT deployments.

      • Strong security features ensure data integrity.

      • Setup complexity may deter smaller teams.

      • Costs can escalate with scale.

      Positive Reviews

      No reviews available for the product

      No reviews available for the product

      Used ThingsBoard or AWS IoT Core? Tell buyers what actually differs.

      ThingsBoard and AWS IoT Core Customers

      Customers

      No Customers information available.

      Comcast

      Comcast

      Pentair

      Pentair

      Hudl

      Hudl

      Media and Screenshots

      Screenshots

      Building dashboard

      3 Screenshots

      No screenshots available.

      Videos

      video-0

      2 Videos

      video-0

      4 Videos

      Top Alternatives to ThingsBoard and AWS IoT Core in 2026

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      Search by product name to compare pricing, fit, and buyer feedback in one view.

      Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].

      Frequently asked questions

      Which is better, ThingsBoard or AWS IoT Core?
      AWS IoT Core edges out the other on user ratings (4.7 vs 4.3). That said, the best pick depends on your use case — use the comparison tables above to evaluate each dimension.
      Do ThingsBoard and AWS IoT Core offer a free trial?
      Neither ThingsBoard nor AWS IoT Core currently lists a free trial.
      What is the starting price of ThingsBoard vs AWS IoT Core?
      ThingsBoard starts at $10 /Month. AWS IoT Core starts at Contact for pricing.
      What are the top alternatives to ThingsBoard?
      Top alternatives to ThingsBoard include Electric Imp, AWS IoT Core, Augury, Azure IoT Solution Accelerators, MOBILINQ IoT platform.
      What are the top alternatives to AWS IoT Core?
      Top alternatives to AWS IoT Core include Azure IoT Central, Reekoh, MOBILINQ IoT platform, Altair SmartWorks, Bosch IoT Suite.