SEO Checklist vs Ahrefs Comparison

If you searched "ahrefs seo checklist," you're probably after Ahrefs' own free resource — a customizable checklist delivered as a Google Sheets template inside one of their blog posts, organized into three buckets: tasks to do once, tasks to do periodically, and tasks to do every time you publish a new page. It's free, takes about 30 seconds to set up by answering two quick questions, and isn't a separate product — just a resource on ahrefs.com.

SEO Checklist, the product being compared on this page, is a different, unrelated tool (seochecklist.dev) with no connection to Ahrefs. It's a lightweight work-management app built specifically for running SEO tasks across a team or client roster — assign checklist items, track progress, collaborate in comments, and manage multiple clients from one dashboard. Ahrefs, by contrast, is a full SEO research suite covering backlink analysis, keyword research, rank tracking, and site auditing.

- Best for agencies or in-house teams that want a dedicated place to assign and track recurring SEO tasks across clients or projects - Task/checklist workflow with comments and file uploads built for team collaboration - Free trial, subscription, and one-time-license pricing options - Works well alongside a research tool like Ahrefs rather than replacing one — it's the project-management layer on top

- Best for keyword research, backlink analysis, competitor tracking, and rank tracking - Also publishes its own free SEO checklist as a blog resource — a copyable Google Sheets template, no signup required - Paid plans cover the full research platform; the free checklist resource is separate and doesn't require a subscription - Built as a research and monitoring suite rather than a team task-tracker — pairs well with a tool like SEO Checklist if you need task assignment across a team