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MailUp vs Taximail vs Moosend vs SMTP Comparison

Last updated:

MailUp

3.7(55 reviews)

Starting at Contact for pricing

  • Free Trial
  • Large Enterprises
  • Medium Business

MailUp is a simple solution to Design, Send and Automate Marketing Campaigns via Email, SMS and Messaging Apps. Boost your performance and Send millions of emails in just a few clicks. The Marketing automation tools you…

Taximail

Starting at Free free

  • Free Trial
  • Freelancers / Consultants
  • Large Enterprises

Taximail is a comprehensive email marketing, marketing automation, and customer engagement platform designed to help businesses create, send, automate, and optimize email campaigns with ease. Built for organizations of a…

Moosend

4.3(416 reviews)

Starting at Contact for pricing

  • Large Enterprises
  • Medium Business

Moosend is a powerful Email Marketing Software for small businesses that's easy to use and affordable, with a robust feature set. With its user-friendly interface and newbie-friendly training, Moosend makes it easy to cr…

SMTP

4.3(11 reviews)

Starting at Contact for pricing

  • Individuals
  • Freelancers / Consultants

SMTP was built to solve the challenges of sending email from devices behind restrictive firewalls or communicating directly with a server over SMTP. It features multiple design elements and components that have been opti…

MailUp leads on user satisfaction with a 3.7-star rating across 55 reviews.

MailUp vs Taximail vs Moosend vs SMTP — at a glance

FeatureMailUpTaximailMoosendSMTP
Rating3.7 / 5—4.3 / 54.3 / 5
Reviews55—41611
Starting priceContact for pricingFree freeContact for pricingContact for pricing
Free trial Yes Yes No No
Free version No No No No
Best forLarge Enterprises, Medium Business, Small BusinessFreelancers / Consultants, Large Enterprises, Medium BusinessLarge Enterprises, Medium Business, Small BusinessIndividuals, Freelancers / Consultants, Large Enterprises
CategoryEmail Marketing SoftwareEmail Marketing SoftwareEmail Marketing SoftwareTransactional Email Software
Integrations—8+ apps——
PlatformsSaaS/Web/CloudSaaS/Web/Cloud, Browser Based (Cloud)SaaS/Web/CloudSaaS/Web/Cloud
APIAvailableAvailableAvailableAvailable
Support modesBusiness Hours, OnlineBusiness Hours, OnlineBusiness Hours, Online24/7 (Live rep), Business Hours, Online
Certifications—SOC 2, GDPR, ISO 27001GDPR—
Data residencyUSSingaporeUSUS

Key differences between MailUp and Taximail

  • Pricing: Taximail starts at Free free. MailUp pricing is not publicly listed.
  • Target audience: MailUp is built for Large Enterprises and Medium Business, while Taximail targets Freelancers / Consultants and Large Enterprises.
  • Deployment: MailUp supports SaaS/Web/Cloud; Taximail supports SaaS/Web/Cloud, Browser Based (Cloud).

Compare MailUp vs Taximail vs Moosend vs SMTP — and walk away knowing which one fits.

01

Which tool fits your team best

02

Which is actually cheaper for your team size

03

Where each product wins, per real buyers

Most Email Marketing Software tools look identical on paper. This comparison cuts to the differences that matter — pricing structure, team fit, and what real buyers found after signing up.

MailUp
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Taximail
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MailUp, Taximail, Moosend vs SMTP: Biggest differences

Start here before you go deeper into features.

MailUp

Best for

Large Enterprises, Medium Business, Small Business

Taximail

Best for

Freelancers / Consultants, Large Enterprises, Medium Business

Moosend

Best for

Large Enterprises, Medium Business, Small Business

SMTP

Best for

Individuals, Freelancers / Consultants, Large Enterprises

MailUp typically suits Large Enterprises and Medium Business. Taximail tends to fit Freelancers / Consultants and Large Enterprises better. The right choice depends on your team size, workflow, and whether a free trial matters.

Description

MailUp is a simple solution to Design, Send and Automate Marketing Campaigns via Email, SMS and Messaging Apps. Boost your performance and Send millions of emails in just a few clicks. The ... Read More about MailUp

Taximail is a comprehensive email marketing, marketing automation, and customer engagement platform designed to help businesses create, send, automate, and optimize email campaigns with ... Read More about Taximail

Moosend is a powerful Email Marketing Software for small businesses that's easy to use and affordable, with a robust feature set. With its user-friendly interface and newbie-friendly ... Read More about Moosend

SMTP was built to solve the challenges of sending email from devices behind restrictive firewalls or communicating directly with a server over SMTP. It features multiple design elements and ... Read More about SMTP

Entry Level Pricing

  • Not Available
  • Starts from Free , monthly
  • Not Available
  • Not Available

Free Trial Availability

  • No free trial
  • No free trial

SpotScore

What's this? ↗

8.7/10

8.5/10

8.8/10

7.2/10

User Ratings

Based on verified Spotsaas reviews

3.7

(55)

4.32

(11)

Best Company Size

—
11–50 employees
1 to 500 employees
50 to 500 employees
Get pricing help
Get pricing help

Where each option fits best

See where each product is strongest, which teams it fits, and what causes buyers to keep looking — before you commit.

Based on buyer reviews and verified product data collected by Spotsaas.

Strengths

Key strengths

Taximail

  • Flexible Integration Support: With API access, SMTP relay, and webhook support, Taximail can connect to websites, apps, and third-party systems, enabling both marketing and transactional email use cases across platforms.
  • Strong Analytics: Taximail provides detailed reporting on opens, clicks, and engagement metrics, helping you understand campaign performance and optimize future sends with data-driven insights.
  • Powerful Automation: The platform includes automation features that let you set triggers, schedule campaigns, and create targeted workflows. With this, you can nurture leads and send timely messages based on user behavior without manual effort.

Moosend

  • Email Marketing: Moosend is an intuitive platform that lets teams create, automate, and analyze email campaigns, keeping you connected with your audience without unnecessary complexity.
  • Advanced Automation Features: The reliable automation capabilities let you trigger personalized messages based on user behavior. This means you can nurture leads effectively while your team focuses on strategic initiatives.
  • Real-Time Analytics: Moosend provides comprehensive reporting tools that give you insights into campaign performance. This data-driven approach helps executives make informed decisions to optimize marketing strategies and boost ROI.

SMTP

  • Reliable Email Delivery: With SMTP, your emails reach their intended recipients consistently. Businesses benefit from reduced bounce rates and improved communication efficiency.
  • Scalability: Whether you're sending a few emails or millions, SMTP scales easily to meet your growing needs. This flexibility helps companies expand their outreach without hitting technical limits.
  • Security Features: SMTP protocols improve the security of your email communications. Use its built-in encryption methods to protect sensitive information and build stakeholder trust.
Best fit

Best fit

Taximail

  • 11–50 employees
  • Marketing & Advertising, SaaS, E-commerce, Digital Agencies, Education, Small & Medium Businesses
  • Marketing Manager, Email Marketing Specialist, Growth Marketer, Digital Marketing Manager, CRM Manager, Founder, Small Business Owner, Communications Manager

Moosend

  • 1 to 500 employees
  • Martech, SaaS, E-commerce, Digital Marketing, and Nonprofit sectors
  • Marketing Managers, E-commerce Managers, Digital Marketers, Content Creators, and Marketing Automation Specialists

SMTP

  • 50 to 500 employees
  • Martech, Fintech, SaaS, E-commerce, and Digital Marketing
  • Marketing Managers, IT Administrators, Email Marketing Specialists, Sales Executives, and Customer Success Managers
Watchouts

Reasons buyers look elsewhere

Taximail

  • Integrated CRM features (HubSpot, ActiveCampaign) attract teams needing contact management, lead scoring, and deal tracking alongside email marketing
  • Multi-channel campaign tools (Klaviyo, Mailchimp, HubSpot) combine email with SMS, social ads, and push notifications in a single platform
  • Native integrations with Shopify, WooCommerce, Salesforce, and CRMs reduce reliance on middleware tools like Zapier or Make

Moosend

  • Lacks advanced automation workflows — teams needing complex multi-step sequences often switch to HubSpot or ActiveCampaign
  • Price-sensitive buyers find cheaper alternatives like Mailchimp or Klaviyo that cover basic email marketing at half the cost
  • Limited onboarding and support — companies wanting hands-on training or dedicated account management choose platforms with stronger customer success teams

SMTP

  • Users may seek alternatives to SMTP due to deliverability issues, as emails can often be marked as spam or face filtering challenges, impacting communication effectiveness and business operations.
  • Security concerns are a common reason for exploring alternatives; SMTP lacks advanced encryption and authentication measures, making it vulnerable to interception and unauthorized access.
  • The increasing need for real-time communication drives users towards alternatives that offer instant messaging or collaboration features, which are not supported by traditional SMTP protocols.

Software Demo

Demo

No software demo available

Taximail has not given any software demo yet

If you're the owner of this profile, add your demo.Contact us

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Step 1 of 4

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How do MailUp, Taximail, Moosend and SMTP Compare on Features?

Total Features

20 Features

20 Features

22 Features

5 Features

Unique Features

No unique features

No unique features

No unique features

No unique features

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Get Quote

Compare MailUp, Taximail, Moosend and SMTP on pricing

Review starting price, plan structure, and free-trial access side by side so you can see which option fits your budget and buying process.

Pricing Option

          Starting From

          • Not Available
          • Free , monthly
          • Not Available
          • Not Available

          Pricing Plans

          • Not Available
          • Free

            Free

            • No credit card required. Always free

            • Up to 2000 contacts and 5000 email credits per month

            • All core email marketing features

            Show more +

          • Basic

            $15

            /month

            • Get the tools and support needed to build your business

            • Up to 2000 contacts and 8000 email credits per month

            • All core email marketing features

            Show more +

          • Pro

            $21

            /month

            • Be a professional email marketer

            • Up to 2000 contacts and unlimited emails per month

            • Everything you get with the Basic plan

            Show more +

          • Not Available
          • Not Available

          Pricing Page

          MailUp pricing
          Taximail pricing
          Moosend pricingSMTP pricing

          MailUp, Taximail, Moosend vs SMTP: Other Details

          Organization Types supported

          • Freelancers
          • Large Enterprises
          • Medium Business
          • Small Business
          • Individuals
          • Freelancers
          • Large Enterprises
          • Medium Business
          • Small Business
          • Individuals
          • Freelancers
          • Large Enterprises
          • Medium Business
          • Small Business
          • Individuals
          • Freelancers
          • Large Enterprises
          • Medium Business
          • Small Business
          • Individuals

          Platforms Supported

          • Browser Based (Cloud)
          • Mobile - Android
          • Mobile - iOS
          • Installed - Windows
          • Installed - Mac
          • Browser Based (Cloud)
          • Browser Based (Cloud)
          • Mobile - Android
          • Mobile - iOS
          • Installed - Windows
          • Installed - Mac
          • Browser Based (Cloud)
          • Browser Based (Cloud)
          • Mobile - Android
          • Mobile - iOS
          • Installed - Windows
          • Installed - Mac
          • Browser Based (Cloud)
          • Browser Based (Cloud)
          • Mobile - Android
          • Mobile - iOS
          • Installed - Windows
          • Installed - Mac
          • Browser Based (Cloud)

          Modes of support

          • 24/7 (Live rep)
          • Business Hours
          • Online
          • 24/7 (Live rep)
          • Business Hours
          • Online
          • 24/7 (Live rep)
          • Business Hours
          • Online
          • 24/7 (Live rep)
          • Business Hours
          • Online

          API Support

          • Available
          • Available
          • Available
          • Available
          Get help choosing
          Get help choosing

          MailUp, Taximail, Moosend vs SMTP Security & Compliance

          Certifications, data handling, and security controls for IT and compliance evaluators.

          SOC 2

          —
          ✓ Yes

          HIPAA

          ✗ No
          ✗ No

          GDPR

          —
          ✓ Yes

          ISO 27001

          —
          ✓ Yes

          Data Encryption

          —
          —

          Data Residency

          🇺🇸 US
          🇸🇬 Singapore

          MailUp vs Taximail vs Moosend User Reviews & Rating Comparison

          User Ratings

          3.7

          (based on 55 reviews)

          No reviews available for the product

          4.3

          (based on 416 reviews)

          Rating Distribution

          0

          0

          0

          0

          0

          No reviews available for this product

          0

          0

          0

          0

          0

          7

          3

          0

          0

          1

          Spotsaas Editor’s POV generated by AI

          Buyer sentiment

          Buyer sentiment is mixed to positive across 55 reviews, with clear strengths and a few common watchouts.

          What buyers like

          • Multichannel marketing
          • Easy automation setup
          • High email volume capacity

          Common complaints

          • Pricing can be high for small businesses
          • Limited customer support options
          • Learning curve for advanced features

          What buyers like

          • A permanent free plan with up to 2,000 contacts and 5,000 monthly email credits helps smaller users start without cost.
          • Built-in analytics help you track performance and fine-tune campaigns over time.
          • Workflow automation and scheduling help marketers deliver targeted messaging with minimal manual effort.

          Common complaints

          • Exporting reports may require additional manual setup compared to some competitors.
          • Some users report that advanced segmentation rules can feel complex at first.

          Buyer sentiment

          Buyer sentiment is positive across 416 reviews, with strong overall satisfaction.

          What buyers like

          • Affordable pricing
          • User-friendly interface
          • Strong feature set

          Common complaints

          • Limited advanced features
          • Basic templates
          • No SMS marketing

          Buyer sentiment

          Buyer sentiment is positive across 11 reviews, with strong overall satisfaction.

          What buyers like

          • Reliable service with good deliverability and tracking, ensuring email marketing success.
          • Fast and helpful customer service that resolves issues and improves results promptly.
          • Easy to use and set up, providing analytics for list management.

          Common complaints

          • Long wait times for overseas customer support.
          • Pricing may be less competitive compared to other options in the market.
          • Some challenges with integration and setup for newcomers.

          Pros and Cons

          • Supports a wide range of marketing channels.

          • Automation tools enhance customer engagement.

          • Can handle large volumes of emails efficiently.

          • Pricing may be prohibitive for startups.

          • Customer support may not be as responsive.

          • A permanent free plan with up to 2,000 contacts and 5,000 monthly email credits helps smaller users start without cost.

          • Built-in analytics help you track performance and fine-tune campaigns over time.

          • Workflow automation and scheduling help marketers deliver targeted messaging with minimal manual effort.

          • Exporting reports may require additional manual setup compared to some competitors.

          • Some users report that advanced segmentation rules can feel complex at first.

          • **Streamlined Email Marketing**: With Moosend, I’ve discovered an intuitive platform that allows teams to effortlessly create, automate, and analyze email campaigns, ensuring you stay connected with your audience without the hassle.

          • **Advanced Automation Features**: The robust automation capabilities empower you to trigger personalized messages based on user behavior. This means you can nurture leads effectively while your team focuses on strategic initiatives.

          • **Real-Time Analytics**: Moosend provides comprehensive reporting tools that give you insights into campaign performance. This data-driven approach helps executives make informed decisions to optimize marketing strategies and boost ROI.

          • Limited advanced features may not satisfy larger businesses.

          • Basic templates may not appeal to all users.

          • Reliable service with good deliverability and tracking, ensuring email marketing success.

          • Fast and helpful customer service that resolves issues and improves results promptly.

          • Easy to use and set up, providing analytics for list management.

          • Long wait times for overseas customer support.

          • Pricing may be less competitive compared to other options in the market.

          Positive Reviews

          No reviews available for the product

          No reviews available for the product

          No reviews available for the product

          No reviews available for the product

          Negative Reviews

          No reviews available for the product

          No reviews available for the product

          No reviews available for the product

          No reviews available for the product

          Used MailUp, Taximail, Moosend, or SMTP? Tell buyers what actually differs.

          Integrations

          Integration with other apps

          No Integration information available.

          No Integration information available.

          No Integration information available.

          MailUp, Taximail, Moosend and SMTP Customers

          Customers

          No Customers information available.

          Team Thai

          Team Thai

          aetna

          aetna

          Yves Rocher

          Yves Rocher

          No Customers information available.

          No Customers information available.

          Media and Screenshots

          Screenshots

          Create

          3 Screenshots

          Marketing Automation

          6 Screenshots

          Videos

          video-0

          4 Videos

          video-0

          1 Videos

          Alternatives to MailUp, Taximail, Moosend, SMTP

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          Related Blogs and Articles for Email Marketing Software

          Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].

          Frequently asked questions

          Which is better, MailUp or Taximail?
          MailUp edges out the other on user ratings (3.7 vs -1.0). That said, the best pick depends on your use case, so use the comparison tables above to evaluate each dimension.
          Do MailUp and Taximail offer a free trial?
          Yes, both MailUp and Taximail offer a free trial.
          What is the starting price of MailUp vs Taximail?
          MailUp starts at Contact for pricing. Taximail starts at Free free.
          What are the top alternatives to MailUp?
          Top alternatives to MailUp include Moosend, SMTP, EmailOctopus, VerticalResponse, OpenMoves OM3.
          What are the top alternatives to Taximail?
          Top alternatives to Taximail include Moosend, SMTP, EmailOctopus, SmartrMail, MailUp.