Google Sites vs Squarespace vs Unbounce vs VWO Deploy Comparison
Google Sites
Starting at Contact for pricing
- Free Trial
- Large Enterprises
- Medium Business
Google Sites is a free tool that makes it easy to create and share webpages. It comes with all the basic tools you need to get your ideas online, and a simple editing tool so you can customize to your liking.It easily ad…
Squarespace
Starting at $12 /Month
- Free Trial
- Medium Business
- Small Business
Squarespace is the easiest way to create an amazing website, blog or online store. With the beautiful templates and themes, anything from a personal portfolio, online store to a wedding site can be created in minutes. Th…
Unbounce
Starting at $81 /Month
- Free Trial
- Freelancers / Consultants
- Large Enterprises
Unbounce is a landing page builder for marketers that lets you design and publish high-converting landing pages -- without having to write a single line of code. Unbounce's powerful drag-and-drop editor means you don't h…
VWO Deploy
Starting at Contact for pricing
- Individuals
- Large Enterprises
The VWO Deploy plugin allows you to build and deploy your very own custom Website Builder. This intelligent plugin, gives you the ability to customize website builder elements such as fields, themes, domain mapping, them…
Google Sites vs Squarespace vs Unbounce vs VWO Deploy — at a glance
| Feature | Google Sites | Squarespace | Unbounce | VWO Deploy |
|---|---|---|---|---|
| Rating | 4.5 / 5 | 4.5 / 5 | 4.0 / 5 | — |
| Reviews | 2,996 | 3,521 | 890 | — |
| Starting price | Contact for pricing | $12 /Month | $81 /Month | Contact for pricing |
| Free trial | Yes | Yes | Yes | No |
| Free version | No | No | No | No |
| Best for | Large Enterprises, Medium Business, Small Business | Medium Business, Small Business | Freelancers / Consultants, Large Enterprises, Medium Business | Individuals, Large Enterprises, Medium Business |
| Category | Website Builder Software | Website Builder Software | Landing Page Software | Website Builder Software |
| Platforms | SaaS/Web/Cloud | SaaS/Web/Cloud, Mobile - Android, Mobile - iOS | SaaS/Web/Cloud | SaaS/Web/Cloud |
| API | — | Available | Available | — |
| Support modes | 24/7 (Live rep), Online | 24/7 (Live rep), Online | 24/7 (Live rep), Business Hours, Online | Online |
| Certifications | — | SOC 2, GDPR | SOC 2, GDPR | — |
| Data residency | Global | Global | Global | Global |
Key differences between Google Sites and Squarespace
- Pricing: Squarespace starts at $12 /Month. Google Sites pricing is not publicly listed.
- Target audience: Google Sites is built for Large Enterprises and Medium Business, while Squarespace targets Medium Business and Small Business.
- Deployment: Google Sites supports SaaS/Web/Cloud; Squarespace supports SaaS/Web/Cloud, Mobile - Android, Mobile - iOS.
Compare Google Sites vs Squarespace vs Unbounce vs VWO Deploy — and walk away knowing which one fits.
Which tool fits your team best
Which is actually cheaper for your team size
Where each product wins, per real buyers
Most Website Builder Software tools look identical on paper. This comparison cuts to the differences that matter — pricing structure, team fit, and what real buyers found after signing up.
Biggest differences
Features
Pricing
Buying details
Security
Buyer feedback
Integrations
Product tour
Other options
Talk to an expert Talk to an expert | Talk to an expert Talk to an expert |
Biggest differences
Start here before you go deeper into features.
Large Enterprises, Medium Business, Small Business
Best for small businesses needing easy, stylish websites with built-in tools.
- You want a simple drag-and-drop builder with no coding required
- You need professional, mobile-friendly templates that look great out of the box
- You prefer an all-in-one platform including hosting, SEO, e-commerce, and email marketing
- Your business requires highly customized website designs beyond template limits
- You need complex domain management or custom email integrations for enterprise use
Best for marketers needing easy, code-free, high-converting landing pages.
- You want a drag-and-drop editor that non-developers can use easily.
- You need built-in A/B testing and conversion analytics to optimize campaigns.
- You require seamless integration with popular CRMs like Hubspot and Salesforce.
- Your team needs extensive custom development or advanced third-party integrations.
- You want access to a large app marketplace for extended functionality.
Individuals, Large Enterprises, Medium Business
Google Sites typically suits Large Enterprises and Medium Business. Squarespace tends to fit Medium Business and Small Business better. The right choice depends on your team size, workflow, and whether a free trial matters.
Description | Google Sites is a free tool that makes it easy to create and share webpages. It comes with all the basic tools you need to get your ideas online, and a simple editing tool so you can ... Read More about Google Sites | Squarespace is the easiest way to create an amazing website, blog or online store. With the beautiful templates and themes, anything from a personal portfolio, online store to a wedding ... Read More about Squarespace | Unbounce is a landing page builder for marketers that lets you design and publish high-converting landing pages -- without having to write a single line of code. Unbounce's powerful ... Read More about Unbounce | The VWO Deploy plugin allows you to build and deploy your very own custom Website Builder. This intelligent plugin, gives you the ability to customize website builder elements such as ... Read More about VWO Deploy |
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Entry Level Pricing |
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Free Trial Availability |
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Spotsaas ScoreWhat's this? ↗ | 8.6/10 | 9.8/10 | 9.8/10 | 7.6/10 |
User RatingsBased on verified Spotsaas reviews | ||||
Best Company Size | — | 1-50 employees51-500 employees | Small BusinessMedium Business | — |
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Software Demo
Demo |
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How do Google Sites, Squarespace, Unbounce and VWO Deploy Compare on Features?
Total Features | 8 Features | 21 Features | 13 Features | 4 Features |
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Unique Features | No unique features | No unique features | No unique features | No unique features |
Get Quote | Get Quote |
Compare Google Sites, Squarespace, Unbounce and VWO Deploy on pricing
Review starting price, plan structure, and free-trial access side by side so you can see which option fits your budget and buying process.
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Pricing Page | Pricing information not available |  |  | Pricing information not available |
Other Details
Organization Types supported |
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Platforms Supported |
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Modes of support |
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API Support |
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Get help choosing | Get help choosing |
Security & Compliance
Certifications, data handling, and security controls for IT and compliance evaluators.
SOC 2 | — | ✓ Yes |
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HIPAA | ✗ No | ✗ No |
GDPR | — | ✓ Yes |
ISO 27001 | — | — |
Single Sign-On (SSO) | — | — |
Multi-Factor Auth (MFA) | — | ✓ Yes |
Data Encryption | — | ✓ Yes |
Data Residency | 🌐 Global | 🌐 Global |
Google Sites vs Squarespace vs Unbounce User Reviews & Rating Comparison
User Ratings | 4.5 (based on 2996 reviews) | No reviews available for the product | ||
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Rating Distribution | No reviews available for this product | |||
Spotsaas Editor’s POV generated by AI | Buyer sentiment Buyer sentiment is very strong across 2996 reviews, with consistently positive feedback. What buyers like
Common complaints
| Buyer sentiment Users generally praise Squarespace for its ease of use, beautiful templates, and all-in-one functionality, while noting limitations in customization and pricing. What buyers like
Common complaints
| Buyer sentiment Users generally praise Unbounce for its ease of use, powerful integrations, and effective A/B testing, though some find the feature set complex and the app marketplace limited. What buyers like
Common complaints
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Common complaints
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Pros and Cons |
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Positive Reviews | No reviews available for the product | No reviews available for the product | No reviews available for the product | No reviews available for the product |
List of Customers
Customers | No Customers information available. | No Customers information available. |  Unbounce_customers_0  Unbounce_customers_1  Unbounce_customers_2 | No Customers information available. |
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Media and Screenshots
Screenshots | No screenshots available. | No screenshots available. |
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Videos |  1 Videos |  2 Videos |
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Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].
Frequently asked questions
- Which is better, Google Sites or Squarespace?
- Google Sites and Squarespace are closely matched with equal user ratings of 4.5. The right choice depends on your team size, budget, and specific Website Builder Software needs.
- Do Google Sites and Squarespace offer a free trial?
- Yes, both Google Sites and Squarespace offer a free trial.
- What is the starting price of Google Sites vs Squarespace?
- Google Sites starts at Contact for pricing. Squarespace starts at $12 /Month.
- What are the top alternatives to Google Sites?
- Top alternatives to Google Sites include Unbounce, VWO Deploy, WordPress, PageCloud, Wix.
- What are the top alternatives to Squarespace?
- Top alternatives to Squarespace include Unbounce, VWO Deploy, WordPress, SITE123, Wix.