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Google My Business vs Insites vs Local Ranking Comparison

Last updated:

Google My Business

4.6(236 reviews)

Starting at Contact for pricing

  • Large Enterprises
  • Small Business

Google My Business is the ultimate solution for establishing your presence online with a Google Business Profile. By getting listed on Google, you can showcase your business to potential customers who are searching on bo…

Insites

5.0(1 reviews)

Starting at $99.00 per month

  • Free Trial
  • Large Enterprises
  • Small Business

Introducing Insites - where SEO becomes a breeze! With the tagline "SEO made Simple," Insites is your go-to platform for effortlessly converting website visitors into valuable leads. This innovative software boasts a use…

Local Ranking

Starting at $19.00 per month

  • Free Trial
  • Large Enterprises
  • Small Business

Unlock the power of Local Ranking, a cutting-edge Local SEO tool tailored specifically for agencies. Seamlessly navigate and optimize Google My Business (GMB) listings with an intuitive platform that simplifies the proce…

Insites leads on user satisfaction with a 5.0-star rating across 1 reviews.

Google My Business vs Insites vs Local Ranking — at a glance

FeatureGoogle My BusinessInsitesLocal Ranking
Rating4.6 / 55.0 / 5
Reviews2361
Starting priceContact for pricing$99.00 per month$19.00 per month
Free trial No Yes Yes
Free version No No No
Best forLarge Enterprises, Small Business, Medium BusinessLarge Enterprises, Small Business, Medium BusinessLarge Enterprises, Small Business, Medium Business
CategoryLocal SEO SoftwareLocal SEO SoftwareLocal SEO Software
PlatformsBrowser Based (Cloud)Browser Based (Cloud)Browser Based (Cloud)
APIAvailable
Support modesOnlineOnlineOnline
CertificationsSOC 2, GDPR, ISO 27001
Data residencyGlobalUS

Key differences between Google My Business and Insites

  • Pricing: Insites starts at $99.00 per month. Google My Business pricing is not publicly listed.
  • Free trial: Insites offers a free trial; Google My Business does not.
  • User satisfaction: Insites scores higher with a 5.0-star average.
  • Deployment: Google My Business supports Browser Based (Cloud); Insites supports Browser Based (Cloud).

Compare Google My Business vs Insites vs Local Ranking — and walk away knowing which one fits.

01

Which tool fits your team best

02

Which is actually cheaper for your team size

03

Where each product wins, per real buyers

Most Local SEO Software tools look identical on paper. This comparison cuts to the differences that matter — pricing structure, team fit, and what real buyers found after signing up.

Google My Business
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Insites
Talk to an expert
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Local Ranking
Talk to an expert
Talk to an expert

Free PDF comparison

Download this Google My Business vs Insites vs Local Ranking comparison

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  • Side-by-side on pricing, features & ratings
  • Plus the category top 10, scored & ranked
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Biggest differences

Start here before you go deeper into features.

Google My Business

Best free tool for managing local business presence on Google Search and Maps.

Choose if
  • You run a local retail, restaurant, or service business with a physical location.
  • You want a simple, no-cost way to create and manage your Google Business Profile.
  • You need direct visibility on Google Search and Maps without complex setup.
Consider alternatives if
  • Your business lacks a physical location to list on Google Maps.
  • You require advanced local SEO analytics, customization, or multi-location management.

Insites

Best for small to mid-sized teams needing simple, quick local SEO audits.

Choose if
  • You want an easy drag & drop report editor for SEO reporting.
  • You need fast, comprehensive SEO audits to optimize local search presence.
  • You manage SEO for small businesses or agencies with straightforward needs.
Consider alternatives if
  • You require advanced, highly customizable SEO features for complex campaigns.
  • You are a large enterprise needing multi-location SEO management capabilities.

Local Ranking

Best for agencies managing and optimizing multi-location Google My Business listings.

Choose if
  • You need a simple, streamlined tool focused on local SEO and GMB management.
  • Your business or clients operate multiple physical locations requiring centralized review and post scheduling.
  • You want comprehensive auditing capabilities specifically tailored to Google My Business profiles.
Consider alternatives if
  • Your SEO needs extend beyond local and GMB optimization to broader national or global strategies.
  • You require transparent pricing and extensive user reviews before committing to a platform.

Google My Business: Best free tool for managing local business presence on Google Search and Maps. Insites: Best for small to mid-sized teams needing simple, quick local SEO audits.

Description

Google My Business is the ultimate solution for establishing your presence online with a Google Business Profile. By getting listed on Google, you can showcase your business to potential ... Read More about Google My Business

Introducing Insites - where SEO becomes a breeze! With the tagline "SEO made Simple," Insites is your go-to platform for effortlessly converting website visitors into valuable leads. This ... Read More about Insites

Unlock the power of Local Ranking, a cutting-edge Local SEO tool tailored specifically for agencies. Seamlessly navigate and optimize Google My Business (GMB) listings with an intuitive ... Read More about Local Ranking

Entry Level Pricing

  • Not Available
  • Starts from $99.00 , Billed Yearly
  • Starts from $19.00 , Billed Yearly

Free Trial Availability

  • No free trial

User Ratings

Based on verified Spotsaas reviews

Best Company Size

1-50 employees51-500 employees
1-50 employees51-500 employees
Small BusinessMedium Business
Get pricing help
Get pricing help
Get pricing help

Software Demo

Demo

No software demo available

Local Ranking has not given any software demo yet

If you're the owner of this profile, add your demo.Contact us

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Step 1 of 4

How big is your team?

We tailor recommendations to companies your size.

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Compare Google My Business, Insites and Local Ranking on pricing

Review starting price, plan structure, and free-trial access side by side so you can see which option fits your budget and buying process.

Pricing Option

        Starting From

        • Not Available
        • $99.00 , Billed Yearly
        • $19.00 , Billed Yearly

        Pricing Plans

        • Not Available
        • Not Available
        • Not Available

        Pricing Page

        Pricing information not available

        Insites pricing
        Local Ranking pricing

        Other Details

        Organization Types supported

        • Large Enterprises
        • Small Business
        • Medium Business
        • Freelancers
        • Individuals
        • Large Enterprises
        • Small Business
        • Medium Business
        • Freelancers
        • Individuals
        • Large Enterprises
        • Small Business
        • Medium Business
        • Freelancers
        • Individuals

        Platforms Supported

        • Browser Based (Cloud)
        • Browser Based (Cloud)
        • Browser Based (Cloud)
        • Browser Based (Cloud)
        • Browser Based (Cloud)
        • Browser Based (Cloud)

        Modes of support

        • 24/7 (Live rep)
        • Business Hours
        • Online
        • 24/7 (Live rep)
        • Business Hours
        • Online
        • 24/7 (Live rep)
        • Business Hours
        • Online

        API Support

        • Not Available
        • Available
        • Not Available
        Get help choosing
        Get help choosing
        Get help choosing

        Security & Compliance

        Certifications, data handling, and security controls for IT and compliance evaluators.

        SOC 2

        ✓ Yes

        HIPAA

        ✗ No
        ✗ No

        GDPR

        ✓ Yes

        ISO 27001

        ✓ Yes

        Single Sign-On (SSO)

        ✓ Yes

        Multi-Factor Auth (MFA)

        ✓ Yes

        Data Encryption

        ✓ Yes

        Data Residency

        🌐 Global
        🇺🇸 US

        Google My Business vs Insites User Reviews & Rating Comparison

        User Ratings

        4.6

        (based on 236 reviews)

        5

        (based on 1 reviews)

        No reviews available for the product

        Rating Distribution

        0

        0

        0

        0

        0

        0

        0

        0

        0

        0

        No reviews available for this product

        Media and Screenshots

        Screenshots

        Overview

        1 Screenshots

        Report screenshot

        4 Screenshots

        No screenshots available.

        Videos

        video-0

        2 Videos

        video-0

        1 Videos

        No videos available.

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        Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].

        Frequently asked questions

        Which is better, Google My Business or Insites?
        Insites edges out the other on user ratings (5.0 vs 4.6). That said, the best pick depends on your use case — use the comparison tables above to evaluate each dimension.
        Do Google My Business and Insites offer a free trial?
        Insites offers a free trial. Google My Business does not.
        What is the starting price of Google My Business vs Insites?
        Google My Business starts at Contact for pricing. Insites starts at $99.00 per month.
        What are the top alternatives to Google My Business?
        Top alternatives to Google My Business include Localiza.me, RocketData, Uberall, Whitespark Local Rank Tracker, Local Ranking.
        What are the top alternatives to Insites?
        Top alternatives to Insites include Whitespark Local Rank Tracker, Local Ranking, GMBapi, Therr for Business, HustleSEO.

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