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Core dna vs Squiz Matrix vs Curated Comparison

Last updated:

Core dna

4.3(22 reviews)

Starting at Contact for pricing

  • Freelancers / Consultants
  • Large Enterprises

A Digital Experience Platform (DXP) is a technology platform that combines a comprehensive set of digital planning and buying tools with long-term, high volume data relationships to create unique opportunities for planni…

Squiz Matrix

4.3(10 reviews)

Starting at Contact for pricing

  • Large Enterprises
  • Medium Business

Squiz Matrix is a Digital Experience Platform (DXP) that combines content management, HCI and web authoring in a single platform. With Squiz Matrix user can create, publish, share and manage content on any device across…

Curated

Starting at $25 /Month

  • Free Trial
  • Large Enterprises
  • Medium Business

Curated is a Digital Experience Platform (DXP), designed to engage audiences by promoting the emotional connection between consumers and brands. Curated seeks to connect brands with emotional thoughts, creating an emotio…

Core dna vs Squiz Matrix vs Curated — at a glance

FeatureCore dnaSquiz MatrixCurated
Rating4.3 / 54.3 / 5
Reviews2210
Starting priceContact for pricingContact for pricing$25 /Month
Free trial No No Yes
Free version No No No
Best forFreelancers / Consultants, Large Enterprises, Medium BusinessLarge Enterprises, Medium Business, Small BusinessLarge Enterprises, Medium Business, Small Business
CategoryDigital Experience Platform (DXP)Digital Experience Platform (DXP)Digital Experience Platform (DXP)
PlatformsSaaS/Web/CloudSaaS/Web/CloudSaaS/Web/Cloud
APIAvailableAvailableAvailable
Support modesBusiness Hours, OnlineOnlineOnline
CertificationsGDPRGDPR
Data residencyGlobalGlobalGlobal

Key differences between Core dna and Squiz Matrix

  • Target audience: Core dna is built for Freelancers / Consultants and Large Enterprises, while Squiz Matrix targets Large Enterprises and Medium Business.
  • Deployment: Core dna supports SaaS/Web/Cloud; Squiz Matrix supports SaaS/Web/Cloud.

Compare Core dna vs Squiz Matrix vs Curated — and walk away knowing which one fits.

01

Which tool fits your team best

02

Which is actually cheaper for your team size

03

Where each product wins, per real buyers

Most Digital Experience Platform (DXP) tools look identical on paper. This comparison cuts to the differences that matter — pricing structure, team fit, and what real buyers found after signing up.

Core dna - Digital Experience Platform (DXP)
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Squiz Matrix - Digital Experience Platform (DXP)
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Curated - Digital Experience Platform (DXP)
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Talk to an expert

Free PDF comparison

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Biggest differences

Start here before you go deeper into features.

Core dna

Best for medium to large businesses needing customizable, data-driven digital experiences.

Choose if
  • You require a flexible, highly configurable platform for complex digital marketing strategies.
  • Your business handles high volume data and needs integrated planning and buying tools.
  • You want to create deeply customer-centric digital experiences to transform brand engagement.
Consider alternatives if
  • You are a freelancer or very small business with limited budget and resources.
  • You need an out-of-the-box solution with simple setup and transparent pricing.

Squiz Matrix

Best for enterprises needing flexible, integrated digital content and engagement management.

Choose if
  • You require a powerful platform combining content management, HCI, and web authoring.
  • Your team manages multi-channel content across various devices and marketing channels.
  • You have the resources to handle a complex, configurable platform for enhanced digital experiences.
Consider alternatives if
  • You are a small business with limited digital content needs and prefer simplicity.
  • You need an out-of-the-box CMS with straightforward setup and transparent pricing.

Curated

Best for

Large Enterprises, Medium Business, Small Business

Core dna: Best for medium to large businesses needing customizable, data-driven digital experiences. Squiz Matrix: Best for enterprises needing flexible, integrated digital content and engagement management.

Description

A Digital Experience Platform (DXP) is a technology platform that combines a comprehensive set of digital planning and buying tools with long-term, high volume data relationships to create ... Read More about Core dna

Squiz Matrix is a Digital Experience Platform (DXP) that combines content management, HCI and web authoring in a single platform. With Squiz Matrix user can create, publish, share and ... Read More about Squiz Matrix

Curated is a Digital Experience Platform (DXP), designed to engage audiences by promoting the emotional connection between consumers and brands. Curated seeks to connect brands with ... Read More about Curated

Entry Level Pricing

  • Not Available
  • Not Available
  • Starts from $25

Free Trial Availability

  • No free trial
  • No free trial

User Ratings

Based on verified Spotsaas reviews

4.3

(22)

4.3

(10)

Best Company Size

Medium BusinessLarge Enterprises
51-500 employees500+ employees
Get pricing help
Get pricing help
Get pricing help

Software Demo

Demo

No software demo available

Core dna has not given any software demo yet

If you're the owner of this profile, add your demo.Contact us

No software demo available

Squiz Matrix has not given any software demo yet

If you're the owner of this profile, add your demo.Contact us

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Step 1 of 4

How big is your team?

We tailor recommendations to companies your size.

Trusted by teams at

Compare Core dna, Squiz Matrix and Curated on pricing

Review starting price, plan structure, and free-trial access side by side so you can see which option fits your budget and buying process.

Pricing Option

        Starting From

        • Not Available
        • Not Available
        • $25

        Pricing Plans

        • Not Available
        • Not Available
        • Not Available

        Pricing Page

        Core dna pricing

        Pricing information not available

        Curated pricing

        Other Details

        Organization Types supported

        • Large Enterprises
        • Freelancers
        • Medium Business
        • Small Business
        • Individuals
        • Large Enterprises
        • Freelancers
        • Medium Business
        • Small Business
        • Individuals
        • Large Enterprises
        • Freelancers
        • Medium Business
        • Small Business
        • Individuals

        Platforms Supported

        • Browser Based (Cloud)
        • Installed - Mac
        • Installed - Windows
        • Mobile - iOS
        • Mobile - Android
        • Browser Based (Cloud)
        • Installed - Mac
        • Installed - Windows
        • Mobile - iOS
        • Mobile - Android
        • Browser Based (Cloud)
        • Installed - Mac
        • Installed - Windows
        • Mobile - iOS
        • Mobile - Android

        Modes of support

        • 24/7 (Live rep)
        • Business Hours
        • Online
        • 24/7 (Live rep)
        • Business Hours
        • Online
        • 24/7 (Live rep)
        • Business Hours
        • Online

        API Support

        • Available
        • Available
        • Available
        Get help choosing
        Get help choosing
        Get help choosing

        Security & Compliance

        Certifications, data handling, and security controls for IT and compliance evaluators.

        HIPAA

        ✗ No

        GDPR

        ✓ Yes
        ✓ Yes

        Single Sign-On (SSO)

        ✓ Yes
        ✓ Yes

        Data Encryption

        ✓ Yes
        ✓ Yes

        Audit Logs

        ✓ Yes

        Data Residency

        🌐 Global
        🌐 Global
        🌐 Global

        Core dna vs Squiz Matrix User Reviews & Rating Comparison

        User Ratings

        4.3

        (based on 10 reviews)

        No reviews available for the product

        Rating Distribution

        15

        7

        0

        0

        0

        0

        0

        0

        0

        0

        No reviews available for this product

        Spotsaas Editor’s POV generated by AI

        Buyer sentiment

        Overall positive sentiment highlighting the platform's comprehensive capabilities but noting concerns about pricing transparency and implementation complexity.

        What buyers like

        • Comprehensive feature set
        • Customer-centric focus
        • Data integration capabilities

        Common complaints

        • Pricing opacity
        • Complex setup

        Buyer sentiment

        Overall positive sentiment highlighting platform power and flexibility, tempered by concerns over complexity and pricing transparency.

        What buyers like

        • Platform flexibility
        • Integration capabilities
        • Multi-device content management

        Common complaints

        • Complex setup
        • Opaque pricing

        What buyers like

        • Emotional engagement focus
        • Creative tools for brands
        • User-friendly interface

        Common complaints

        • Limited analytics features
        • May lack advanced integrations
        • Niche market focus

        Pros and Cons

        • Comprehensive integration of digital planning and buying tools

        • Strong focus on creating customer-centric digital experiences

        • Ability to handle high volume data relationships for revenue growth

        • Pricing is quotation based, lacking transparency

        • Potentially complex setup and configuration process

        • Powerful integration of content management and digital engagement tools

        • Flexibility to manage content across multiple devices and channels

        • Single technology architecture simplifying complex digital experiences

        • Pricing is quotation-based and not publicly transparent

        • Steep learning curve due to platform complexity

        • Focus on emotional engagement enhances brand connection.

        • Creative tools empower brands to curate unique experiences.

        • User-friendly interface simplifies content management.

        • Limited analytics features may hinder insights.

        • Niche focus may not suit all brands.

        Positive Reviews

        No reviews available for the product

        No reviews available for the product

        No reviews available for the product

        List of Customers

        Customers

        Frontier

        Frontier

        Staples

        Staples

        Stanley

        Stanley

        No Customers information available.

        No Customers information available.

        Media and Screenshots

        Videos

        No videos available.

        No videos available.

        video-0

        2 Videos

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        Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].

        Frequently asked questions

        Which is better, Core dna or Squiz Matrix?
        Core dna and Squiz Matrix are closely matched with equal user ratings of 4.3. The right choice depends on your team size, budget, and specific Digital Experience Platform (DXP) needs.
        Do Core dna and Squiz Matrix offer a free trial?
        Neither Core dna nor Squiz Matrix currently lists a free trial.
        What is the starting price of Core dna vs Squiz Matrix?
        Core dna starts at Contact for pricing. Squiz Matrix starts at Contact for pricing.
        What are the top alternatives to Core dna?
        Top alternatives to Core dna include Liferay Digital Experience Platform, Jahia Digital Experience Platform, Crownpeak DXM, Unbound Commerce, Episerver DXP.
        What are the top alternatives to Squiz Matrix?
        Top alternatives to Squiz Matrix include Liferay Digital Experience Platform, Jahia Digital Experience Platform, HCL Digital Experience, Crownpeak DXM, Episerver DXP.

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