NEWJoin 1M+ SaaS Professionals|Get Weekly Insights, Trends & Expert PicksSubscribe Free →

Spotsaas logo

Belly vs Capillary Loyalty Plus vs AwardWallet Comparison

Last updated:

Belly

3.7(12 reviews)

Starting at $129 /Month

  • Large Enterprises
  • Medium Business

The Belly loyalty platform is a SaaS-based, self-service program that enables businesses to reward their customers. Belly makes it easy for businesses to turn customers into repeat customers with a loyalty program that d…

Capillary Loyalty Plus

5.0(1 reviews)

Starting at Contact for pricing

  • Large Enterprises
  • Medium Business

Capillary is an exclusive loyalty software that offers user the power to revolutionize the way business interacts with its customers. By offering customized rewards, discounts, and incentives based on each individual cus…

AwardWallet

Starting at $30 /Year

  • Large Enterprises
  • Medium Business

AwardWallet is loyalty management software for frequent flyer programs and hotel loyalty programs (including airlines, hotels, car rental agencies, credit card rewards, and more). AwardWallet will also track all of the f…

Capillary Loyalty Plus leads on user satisfaction with a 5.0-star rating across 1 reviews.

Belly vs Capillary Loyalty Plus vs AwardWallet — at a glance

FeatureBellyCapillary Loyalty PlusAwardWallet
Rating3.7 / 55.0 / 5
Reviews121
Starting price$129 /MonthContact for pricing$30 /Year
Free trial No No No
Free version No No No
Best forLarge Enterprises, Medium Business, Small BusinessLarge Enterprises, Medium Business, Small BusinessLarge Enterprises, Medium Business, Small Business
CategoryLoyalty Management SoftwareLoyalty Management SoftwareLoyalty Management Software
PlatformsSaaS/Web/Cloud, Mobile - Android, Mobile - iOSSaaS/Web/CloudSaaS/Web/Cloud, Mobile - Android, Mobile - iOS
APIAvailableAvailable
Support modes24/7 (Live rep), Business Hours, OnlineOnlineOnline
CertificationsGDPRGDPR
Data residencyUSGlobalGlobal

Key differences between Belly and Capillary Loyalty Plus

  • Pricing: Belly starts at $129 /Month. Capillary Loyalty Plus pricing is not publicly listed.
  • User satisfaction: Capillary Loyalty Plus scores higher with a 5.0-star average.
  • Deployment: Belly supports SaaS/Web/Cloud, Mobile - Android, Mobile - iOS; Capillary Loyalty Plus supports SaaS/Web/Cloud.

Compare Belly vs Capillary Loyalty Plus vs AwardWallet — and walk away knowing which one fits.

01

Which tool fits your team best

02

Which is actually cheaper for your team size

03

Where each product wins, per real buyers

Most Loyalty Management Software tools look identical on paper. This comparison cuts to the differences that matter — pricing structure, team fit, and what real buyers found after signing up.

Belly - Loyalty Management Software
Talk to an expert
Talk to an expert
Capillary Loyalty Plus - Loyalty Management Software
Talk to an expert
Talk to an expert
AwardWallet - Loyalty Management Software
Talk to an expert
Talk to an expert

Free PDF comparison

Download this Belly vs Capillary Loyalty Plus vs AwardWallet comparison

Get the full side-by-side as a PDF — these picks plus the top Loyalty Management Software tools, with verified ratings, pricing and features.

  • Side-by-side on pricing, features & ratings
  • Plus the category top 10, scored & ranked
  • Emailed to you — no on-screen download

No file downloads on screen — we email it to you. One-click unsubscribe anytime.

Biggest differences

Start here before you go deeper into features.

Belly

Best for

Large Enterprises, Medium Business, Small Business

Capillary Loyalty Plus

Best for mid-to-large retailers needing personalized, cloud-based loyalty programs.

Choose if
  • You require highly customizable rewards based on individual purchase history.
  • Your business is mid-sized or larger with a dedicated loyalty strategy.
  • You want an integrated cloud solution supported by local experts.
Consider alternatives if
  • You are a very small business with limited marketing budget.
  • You lack a dedicated customer loyalty program or strategy.

AwardWallet

Best for

Large Enterprises, Medium Business, Small Business

Belly typically suits Large Enterprises and Medium Business. Capillary Loyalty Plus tends to fit Large Enterprises and Medium Business better. The right choice depends on your team size, workflow, and whether a free trial matters.

Description

The Belly loyalty platform is a SaaS-based, self-service program that enables businesses to reward their customers. Belly makes it easy for businesses to turn customers into repeat ... Read More about Belly

Capillary is an exclusive loyalty software that offers user the power to revolutionize the way business interacts with its customers. By offering customized rewards, discounts, and ... Read More about Capillary Loyalty Plus

AwardWallet is loyalty management software for frequent flyer programs and hotel loyalty programs (including airlines, hotels, car rental agencies, credit card rewards, and more). ... Read More about AwardWallet

Entry Level Pricing

  • Starts from $129
  • Not Available
  • Starts from $30

Free Trial Availability

  • No free trial
  • No free trial
  • No free trial

User Ratings

Based on verified Spotsaas reviews

3.7

(12)

Best Company Size

51-500 employees500+ employees
Get pricing help
Get pricing help
Get pricing help

Software Demo

Demo

No software demo available

Belly has not given any software demo yet

If you're the owner of this profile, add your demo.Contact us

Need a second opinion?

Get shortlist help from a software advisor

Share your priorities, budget, and team needs, and we’ll help you narrow the options and understand the tradeoffs before you talk to vendors.

Spotsaas advisor
Get shortlist help from a software advisor
  • Independent advice — matched to your business
  • Understand the tradeoffs before you talk to vendors
  • Free 15-min call with a software advisor.

Step 1 of 4

How big is your team?

We tailor recommendations to companies your size.

Trusted by teams at

Compare Belly, Capillary Loyalty Plus and AwardWallet on pricing

Review starting price, plan structure, and free-trial access side by side so you can see which option fits your budget and buying process.

Pricing Option

        Starting From

        • $129
        • Not Available
        • $30

        Pricing Plans

        • Not Available
        • Not Available
        • Not Available

        Pricing Page

        Belly pricing

        Pricing information not available

        AwardWallet pricing

        Other Details

        Organization Types supported

        • Small Business
        • Medium Business
        • Large Enterprises
        • Individuals
        • Freelancers
        • Small Business
        • Medium Business
        • Large Enterprises
        • Individuals
        • Freelancers
        • Small Business
        • Medium Business
        • Large Enterprises
        • Individuals
        • Freelancers

        Platforms Supported

        • Browser Based (Cloud)
        • Mobile - Android
        • Mobile - iOS
        • Installed - Mac
        • Installed - Windows
        • Browser Based (Cloud)
        • Browser Based (Cloud)
        • Mobile - Android
        • Mobile - iOS
        • Installed - Mac
        • Installed - Windows
        • Browser Based (Cloud)
        • Browser Based (Cloud)
        • Mobile - Android
        • Mobile - iOS
        • Installed - Mac
        • Installed - Windows
        • Browser Based (Cloud)

        Modes of support

        • 24/7 (Live rep)
        • Business Hours
        • Online
        • 24/7 (Live rep)
        • Business Hours
        • Online
        • 24/7 (Live rep)
        • Business Hours
        • Online

        API Support

        • Available
        • Not Available
        • Available
        Get help choosing
        Get help choosing
        Get help choosing

        Security & Compliance

        Certifications, data handling, and security controls for IT and compliance evaluators.

        HIPAA

        ✗ No
        ✗ No
        ✗ No

        GDPR

        ✓ Yes
        ✓ Yes

        Data Residency

        🇺🇸 US
        🌐 Global
        🌐 Global

        Belly vs Capillary Loyalty Plus User Reviews & Rating Comparison

        User Ratings

        No reviews available for the product

        Rating Distribution

        3

        5

        4

        0

        0

        2

        0

        0

        0

        0

        No reviews available for this product

        Spotsaas Editor’s POV generated by AI

        Buyer sentiment

        Buyer sentiment is mixed to positive across 12 reviews, with clear strengths and a few common watchouts.

        What buyers like

        • Direct POS integration
        • Automated reward generation
        • Customer choice for rewards

        Common complaints

        • Complex setup process
        • Limited reporting features
        • May not integrate with all systems

        Buyer sentiment

        Extremely limited review data with a perfect rating from a single user, indicating potential but unverified satisfaction.

        What buyers like

        • Customized rewards
        • Cloud integration
        • Local expert support

        Common complaints

        • Lack of pricing transparency
        • Limited user feedback

        What buyers like

        • Tracks multiple loyalty programs
        • User-friendly interface
        • Access from anywhere

        Common complaints

        • Limited to loyalty programs
        • May lack advanced features
        • Not suitable for businesses

        Pros and Cons

        • Direct POS integration streamlines loyalty processes.

        • Automated reward generation enhances customer satisfaction.

        • Real-time tracking provides valuable insights.

        • Setup can be complex and time-consuming.

        • Reporting features may not meet all needs.

        • Highly customizable rewards based on individual purchase history

        • Integrated cloud solution with local expert support

        • Strong focus on customer retention through personalized incentives

        • Pricing is quotation based and not publicly available

        • Limited publicly available user feedback and reviews

        • Convenient tracking of multiple accounts

        • User-friendly and accessible

        • Alerts for point expirations

        • Limited to loyalty programs only

        • Not suitable for businesses looking for management tools

        Positive Reviews

        No reviews available for the product

        No reviews available for the product

        No reviews available for the product

        List of Customers

        Customers

        No Customers information available.

        KFC

        KFC

        VF

        VF

        Mitra 10

        Mitra 10

        No Customers information available.

        Media and Screenshots

        Videos

        No videos available.

        video-0

        3 Videos

        video-0

        2 Videos

        Expand your shortlist

        Add another option to compare side by side

        Search by product name to compare pricing, fit, and buyer feedback in one view.

        Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].

        Frequently asked questions

        Which is better, Belly or Capillary Loyalty Plus?
        Capillary Loyalty Plus edges out the other on user ratings (5.0 vs 3.7). That said, the best pick depends on your use case — use the comparison tables above to evaluate each dimension.
        Do Belly and Capillary Loyalty Plus offer a free trial?
        Neither Belly nor Capillary Loyalty Plus currently lists a free trial.
        What is the starting price of Belly vs Capillary Loyalty Plus?
        Belly starts at $129 /Month. Capillary Loyalty Plus starts at Contact for pricing.
        What are the top alternatives to Belly?
        Top alternatives to Belly include Loopy Loyalty, LoyaltyXpert, Open Loyalty, S Loyalty, Bluestar Loyalty.
        What are the top alternatives to Capillary Loyalty Plus?
        Top alternatives to Capillary Loyalty Plus include Zinrelo Loyalty Rewards Platform, Xoxoday Plum, Annex Cloud, LoyaltyXpert, Open Loyalty.

        Grow your pipeline with buyers who are already looking for you

        254,000+ buyers use Spotsaas every month to evaluate and shortlist software. Get in front of them — for free, or with a managed growth plan built around your category.