Basis vs Sharethrough Comparison
Basis
Starting at Contact for pricing
- Large Enterprises
- Medium Business
Basis is the demand side platform (DSP) from AppNexus that lets advertisers reach consumers at scale. It's built for marketers who care about performance and quality, and want to enjoy access to a combination of self-ser…
Sharethrough
Starting at Contact for pricing
- Large Enterprises
- Medium Business
Sharethrough, with the tagline "Delve into a largely human-centric experience," is a SaaS Aggregator company that offers an omnichannel supply platform for programmatic advertising. Powered by advanced RTB technology, Sh…
Basis leads on user satisfaction with a 4.4-star rating across 304 reviews.
Basis vs Sharethrough — at a glance
| Feature | Basis | Sharethrough |
|---|---|---|
| Rating | 4.4 / 5 | 4.1 / 5 |
| Reviews | 304 | 59 |
| Starting price | Contact for pricing | Contact for pricing |
| Free trial | No | No |
| Free version | No | No |
| Best for | Large Enterprises, Medium Business, Small Business | Large Enterprises, Medium Business, Small Business |
| Category | Demand Side Platform (DSP) | Supply Side Platform (SSP) Software |
| Platforms | SaaS/Web/Cloud | SaaS/Web/Cloud |
| API | — | — |
| Support modes | Business Hours, Online | Online |
| Certifications | — | GDPR |
| Data residency | Global | Global |
Key differences between Basis and Sharethrough
- User satisfaction: Basis scores higher with a 4.4-star average.
- Deployment: Basis supports SaaS/Web/Cloud; Sharethrough supports SaaS/Web/Cloud.
Basis vs Sharethrough — find the better fit before you commit.
Which tool fits your team best
Which is actually cheaper for your team size
Where each product wins, per real buyers
Most Demand Side Platform (DSP) tools look identical on paper. This comparison cuts to the differences that matter — pricing structure, team fit, and what real buyers found after signing up.
Biggest differences
Features
Pricing
Buying details
Security
Buyer feedback
Integrations
Product tour
Other options
Talk to an expert Talk to an expert |
Biggest differences
Start here before you go deeper into features.
Best for performance-driven marketers needing hybrid self-serve and expert DSP support.
- You want a DSP combining self-serve programmatic buying with human campaign management support.
- Your team values strong data enrichment integration to enhance targeting and campaign quality.
- You represent a medium or large business focused on scalable, performance-oriented digital advertising.
- You are a small business with limited advertising budget and need a low-cost solution.
- You require a fully self-serve, simple platform without the complexity of hybrid management.
Best for enterprise publishers seeking advanced, human-centric programmatic advertising.
- You need a sophisticated RTB platform tailored for large media companies.
- Your team prioritizes elevating ad experiences for content creators and journalists.
- You require strong customer support and a partner-focused SSP solution.
- You are a small business with limited ad inventory and resources.
- You need a transparent, low-cost, self-serve SSP platform with simple setup.
Basis: Best for performance-driven marketers needing hybrid self-serve and expert DSP support. Sharethrough: Best for enterprise publishers seeking advanced, human-centric programmatic advertising.
Description | Basis is the demand side platform (DSP) from AppNexus that lets advertisers reach consumers at scale. It's built for marketers who care about performance and quality, and want to enjoy ... Read More about Basis | Sharethrough, with the tagline "Delve into a largely human-centric experience," is a SaaS Aggregator company that offers an omnichannel supply platform for programmatic advertising. Powered ... Read More about Sharethrough |
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Free Trial Availability |
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Spotsaas ScoreWhat's this? ↗ | 8.7/10 | Not Available |
User RatingsBased on verified Spotsaas reviews | ||
Best Company Size | Medium BusinessLarge Enterprises | 51-500 employees500+ employees |
Get pricing help | Get pricing help |
Software Demo
Demo |
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How do Basis and Sharethrough Compare on Features?
Total Features | 15 Features | 0 Features |
|---|---|---|
Unique Features | No unique features | No features |
Get Quote | Get Quote |
Compare Basis and Sharethrough on pricing
Review starting price, plan structure, and free-trial access side by side so you can see which option fits your budget and buying process.
Pricing Option | ||
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Pricing Page |  | Pricing information not available |
Other Details
Organization Types supported |
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Platforms Supported |
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Modes of support |
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API Support |
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Get help choosing | Get help choosing |
Security & Compliance
Certifications, data handling, and security controls for IT and compliance evaluators.
HIPAA | ✗ No | ✗ No |
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GDPR | — | ✓ Yes |
Data Residency | 🌐 Global | 🌐 Global |
Basis User Reviews & Rating Comparison
User Ratings | 4.1 (based on 59 reviews) | |
|---|---|---|
Rating Distribution | ||
Spotsaas Editor’s POV generated by AI | Buyer sentiment Buyers generally appreciate Basis for its performance and expert support but note pricing opacity and complexity as drawbacks. What buyers like
Common complaints
| Buyer sentiment Overall positive sentiment highlights advanced technology and customer focus, tempered by concerns over pricing transparency and complexity. What buyers like
Common complaints
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Pros and Cons |
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Positive Reviews | No reviews available for the product | No reviews available for the product |
Media and Screenshots
Videos |  1 Videos |  1 Videos |
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Top Alternatives to Basis and Sharethrough in 2026
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Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].
Frequently asked questions
- Which is better, Basis or Sharethrough?
- Basis edges out the other on user ratings (4.4 vs 4.1). That said, the best pick depends on your use case — use the comparison tables above to evaluate each dimension.
- Do Basis and Sharethrough offer a free trial?
- Neither Basis nor Sharethrough currently lists a free trial.
- What is the starting price of Basis vs Sharethrough?
- Basis starts at Contact for pricing. Sharethrough starts at Contact for pricing.
- What are the top alternatives to Basis?
- Top alternatives to Basis include Amazon DSP, AppNexus Programmable Platform, SmartyAds DSP, OrbitSoft DSP, Platform.io.
- What are the top alternatives to Sharethrough?
- Top alternatives to Sharethrough include StackAdapt, Basis, AppNexus Programmable Platform, SmartyAds DSP, Platform.io.