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Influencity vs Upfluence vs GRIN Comparison

Last updated:

Influencity

4.3(222 reviews)

Starting at Contact for pricing

  • Free Trial
  • Large Enterprises
  • Medium Business

Influencity is a full featured tool to run influencer marketing campaigns. The most advanced features include influencer networks, campaign analytics, ROI reports, media monitoring, social medias linking and more. It is…

Upfluence

4.2(211 reviews)

Starting at Contact for pricing

  • Large Enterprises
  • Medium Business

Upfluence is web-based software that makes it easier than ever to do influencer marketing. Find the right influencers, schedule campaigns and track ROI using scalable SaaS platform. It manages campaigns more effectively…

GRIN

4.5(517 reviews)

Starting at Contact for pricing

  • Large Enterprises
  • Medium Business

GRIN (Global Relationship Intelligence Network) is influencer marketing software for brands and agencies to find, cultivate, engage and manage their key social media influencing partners. With actionable insights and aut…

Influencity leads on user satisfaction with a 4.3-star rating across 222 reviews.

Influencity vs Upfluence vs GRIN — at a glance

FeatureInfluencityUpfluenceGRIN
Rating4.3 / 54.2 / 54.5 / 5
Reviews222211517
Starting priceContact for pricingContact for pricingContact for pricing
Free trial Yes No No
Free version No No No
Best forLarge Enterprises, Medium Business, Small BusinessLarge Enterprises, Medium Business, Small BusinessLarge Enterprises, Medium Business, Small Business
CategoryInfluencer Marketing SoftwareInfluencer Marketing SoftwareInfluencer Marketing Software
PlatformsSaaS/Web/CloudSaaS/Web/CloudSaaS/Web/Cloud
APIAvailable
Support modes24/7 (Live rep), Business Hours, OnlineBusiness Hours, OnlineOnline
CertificationsGDPRGDPRGDPR
Data residencyGlobalUSUS

Key differences between Influencity and Upfluence

  • Free trial: Influencity offers a free trial; Upfluence does not.
  • User satisfaction: Influencity scores higher with a 4.3-star average.
  • Deployment: Influencity supports SaaS/Web/Cloud; Upfluence supports SaaS/Web/Cloud.

Compare Influencity vs Upfluence vs GRIN — and walk away knowing which one fits.

01

Which tool fits your team best

02

Which is actually cheaper for your team size

03

Where each product wins, per real buyers

Most Influencer Marketing Software tools look identical on paper. This comparison cuts to the differences that matter — pricing structure, team fit, and what real buyers found after signing up.

Influencity - Influencer Marketing Software
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Upfluence - Influencer Marketing Software
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GRIN - Influencer Marketing Software
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Biggest differences

Start here before you go deeper into features.

Influencity

Best for managing complex, data-driven influencer marketing campaigns at scale.

Choose if
  • You need an all-in-one platform integrating influencer networks and media monitoring.
  • Your team requires advanced campaign analytics and ROI reporting capabilities.
  • You operate a medium to large business with dedicated marketing professionals.
Consider alternatives if
  • You are a small business or beginner seeking a simple, low-cost influencer tool.
  • Transparent pricing and quick onboarding are critical for your decision.

Upfluence

Best for scalable, all-in-one influencer marketing campaign management.

Choose if
  • You need a unified platform for influencer discovery, scheduling, and ROI tracking.
  • Your marketing team manages multiple or growing influencer campaigns requiring scalability.
  • You are a medium to large business focused on social media and brand awareness.
Consider alternatives if
  • You have a very limited marketing budget and need transparent pricing upfront.
  • You are a very small team without dedicated marketing resources seeking simplicity.

GRIN

Best for managing and automating complex influencer marketing programs end-to-end.

Choose if
  • You need comprehensive influencer relationship management from outreach to contracts.
  • Your team requires automated engagement and tracking tools to save time.
  • You want actionable insights to measure and optimize influencer campaigns effectively.
Consider alternatives if
  • You are a very small business or startup with limited marketing budget.
  • You prefer transparent, fixed pricing and simpler influencer marketing solutions.

Influencity: Best for managing complex, data-driven influencer marketing campaigns at scale. Upfluence: Best for scalable, all-in-one influencer marketing campaign management.

Description

Influencity is a full featured tool to run influencer marketing campaigns. The most advanced features include influencer networks, campaign analytics, ROI reports, media monitoring, social ... Read More about Influencity

Upfluence is web-based software that makes it easier than ever to do influencer marketing. Find the right influencers, schedule campaigns and track ROI using scalable SaaS platform. It ... Read More about Upfluence

GRIN (Global Relationship Intelligence Network) is influencer marketing software for brands and agencies to find, cultivate, engage and manage their key social media influencing partners. ... Read More about GRIN

Free Trial Availability

  • No free trial
  • No free trial

User Ratings

Based on verified Spotsaas reviews

Best Company Size

Medium BusinessLarge Enterprises
Medium BusinessLarge Enterprises
Medium BusinessLarge Enterprises
Get pricing help
Get pricing help
Get pricing help

Software Demo

Demo

No software demo available

Influencity has not given any software demo yet

If you're the owner of this profile, add your demo.Contact us

Need a second opinion?

Get shortlist help from a software advisor

Share your priorities, budget, and team needs, and we’ll help you narrow the options and understand the tradeoffs before you talk to vendors.

Compare Influencity, Upfluence and GRIN on pricing

Review starting price, plan structure, and free-trial access side by side so you can see which option fits your budget and buying process.

Pricing Option

        Pricing Plans

        • Not Available
        • Not Available
        • Not Available

        Pricing Page

        Influencity pricing

        Pricing information not available

        Pricing information not available

        Other Details

        Organization Types supported

        • Medium Business
        • Small Business
        • Large Enterprises
        • Individuals
        • Freelancers
        • Medium Business
        • Small Business
        • Large Enterprises
        • Individuals
        • Freelancers
        • Medium Business
        • Small Business
        • Large Enterprises
        • Individuals
        • Freelancers

        Platforms Supported

        • Browser Based (Cloud)
        • Mobile - iOS
        • Mobile - Android
        • Installed - Windows
        • Installed - Mac
        • Browser Based (Cloud)
        • Browser Based (Cloud)
        • Mobile - iOS
        • Mobile - Android
        • Installed - Windows
        • Installed - Mac
        • Browser Based (Cloud)
        • Browser Based (Cloud)
        • Mobile - iOS
        • Mobile - Android
        • Installed - Windows
        • Installed - Mac
        • Browser Based (Cloud)

        Modes of support

        • 24/7 (Live rep)
        • Business Hours
        • Online
        • 24/7 (Live rep)
        • Business Hours
        • Online
        • 24/7 (Live rep)
        • Business Hours
        • Online

        API Support

        • Not Available
        • Available
        • Not Available
        Get help choosing
        Get help choosing
        Get help choosing

        Security & Compliance

        Certifications, data handling, and security controls for IT and compliance evaluators.

        HIPAA

        ✗ No
        ✗ No
        ✗ No

        GDPR

        ✓ Yes
        ✓ Yes
        ✓ Yes

        Data Encryption

        ✓ Yes
        ✓ Yes

        Data Residency

        🌐 Global
        🇺🇸 US
        🇺🇸 US

        Influencity vs Upfluence User Reviews & Rating Comparison

        User Ratings

        Rating Distribution

        81

        7

        0

        0

        0

        30

        0

        0

        2

        8

        257

        71

        6

        3

        4

        Spotsaas Editor’s POV generated by AI

        Buyer sentiment

        Overall positive sentiment highlights the platform's advanced features and scalability, though pricing and complexity concerns exist.

        What buyers like

        • Feature richness
        • Analytics capabilities
        • Scalability

        Common complaints

        • Pricing transparency
        • Ease of use

        Buyer sentiment

        Overall positive sentiment with users appreciating the platform's comprehensive influencer marketing capabilities and scalability.

        What buyers like

        • Comprehensive campaign management
        • Scalability
        • ROI tracking

        Common complaints

        • Pricing transparency
        • Complexity for small teams

        Buyer sentiment

        Users generally appreciate GRIN for its comprehensive influencer management capabilities and automation, though pricing opacity and complexity are common concerns.

        What buyers like

        • Comprehensive influencer management
        • Automation of engagement tasks
        • Insightful campaign analytics

        Common complaints

        • Pricing transparency
        • Complexity for smaller teams

        Pros and Cons

        • Comprehensive influencer network integration

        • Advanced campaign analytics and ROI reporting

        • Global scalability with automated processes

        • Pricing is not transparent and requires quotation

        • May be complex for small businesses or beginners

        • Comprehensive influencer discovery and campaign management in one platform

        • Scalable SaaS solution suitable for growing marketing needs

        • Effective ROI tracking for influencer campaigns

        • Pricing is quotation-based and not publicly disclosed

        • May be complex for very small businesses or teams without dedicated marketing resources

        • Comprehensive influencer relationship management

        • Automated engagement and tracking tools

        • Actionable insights for campaign measurement

        • Pricing is quotation based and not publicly available

        • May be complex for very small teams or simple campaigns

        Positive Reviews

        No reviews available for the product

        No reviews available for the product

        No reviews available for the product

        Negative Reviews

        No reviews available for the product

        No reviews available for the product

        No reviews available for the product

        List of Customers

        Customers

        Samsung

        Samsung

        WPP

        WPP

        Dentsu

        Dentsu

        Verizon

        Verizon

        Amazon

        Amazon

        Kayak

        Kayak

        Loreal

        Loreal

        MVMT

        MVMT

        Brooks

        Brooks

        Media and Screenshots

        Screenshots

        No screenshots available.

        Upfluence screenshot

        2 Screenshots

        App

        1 Screenshots

        Videos

        No videos available.

        video-0

        1 Videos

        video-0

        3 Videos

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        Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].

        Frequently asked questions

        Which is better, Influencity or Upfluence?
        Influencity edges out the other on user ratings (4.3 vs 4.2). That said, the best pick depends on your use case — use the comparison tables above to evaluate each dimension.
        Do Influencity and Upfluence offer a free trial?
        Influencity offers a free trial. Upfluence does not.
        What is the starting price of Influencity vs Upfluence?
        Influencity starts at Contact for pricing. Upfluence starts at Contact for pricing.
        What are the top alternatives to Influencity?
        Top alternatives to Influencity include Affiliatics, AspireIQ, Post For Rent, CreatorIQ, Upfluence.
        What are the top alternatives to Upfluence?
        Top alternatives to Upfluence include AspireIQ, Influencity, HYPR, Adly, GRIN.

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